Your Sales Management Guru

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How to Get a Meeting with Anyone

Your Sales Management Guru

Each of the 20 categories provides thought provoking ideas along with a re-examination of what you are currently doing to drive lead generation. Taking this micro-view vs mass marketing can lead to amazing cost/actual high level lead generation results. Stu has even experienced 100% response rates.

Meeting 40
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July is Sales Leadership Month

Your Sales Management Guru

Marketing; did your messaging and campaigns generate the expected results? Were the leads generated moved into the pipeline and can you measure where they came from? Did those leads close and do you know the best lead source? Are the salespeople using CRM effectively?

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Your 2012 Sales Plan

Your Sales Management Guru

12.1.2 Marketing support: Collateral, lead generation, PR events, trade shows, Press releases. Support systems (HR, Marketing, administration, IT, Engineering, Manufacturing). 12.1.1 Sales Force Automation/ CRM technology. 12.1.3 Competitive Analysis. a. Prepare for launch, (internal buy-in to plan, communication).

Hiring 70
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High-Profit Prospecting

Your Sales Management Guru

It is my belief that organizations that expect Marketing to be responsible for lead generation and pipeline development are wrong-to win market dominance, Sales must drive prospecting.

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Structure vs Creativity & Flexibilty

Your Sales Management Guru

As Sales Managers we must have plans and tools for growing our organizations and achieving our goals but we must adapt to our changing environments; we lose a salesperson unexpectedly, a major opportunity starts to slide or marketing fails to achieve its lead generation objectives.

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It’s Almost August- 5 Steps to Finish Strong

Your Sales Management Guru

Do you need a few quick marketing lead generation programs? 3) Carefully measure your leading indicators to see if your salespeople are taking the summer off. Leading indicators are sales actions that will lead to demonstrations and/or proposals.

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Sales and Social Media-3 Keys

Your Sales Management Guru

He’s also the award-winning writer of the Webbiquity blog , which focuses on B2B lead generation and Web presence optimization — the fusion of SEO, search marketing, social media, content marketing and interactive PR. . About the author: Tom Pick is an online marketing consultant in Minneapolis, Minnesota.