Zoominfo

AUGUST 16, 2022

Components of Foundational Company Data The best firmographic data will provide all types of company intelligence , including industry classification structures, employee headcount, annual revenue, corporate hierarchy, news alerts, and intent. But some of these are easier to come by than others. HOW DO YOU MEASURE DATA QUALITY?

Data 130

Data Ideal Customer Profile Segment Face-to-face 130

DiscoverOrg Sales

FEBRUARY 13, 2019

NAICS code. Company size (Employee Count and/or Revenue). NAICS code. A few of the data points we use at DiscoverOrg for segmentation include things like: Job title / function. Seniority level. Industries. Employee count. Tech stack. Creating the Ideal Customer Profile.

Ideal Customer Profile 202

Ideal Customer Profile Data Scale Marketing 202

Pointclear

JULY 16, 2013

Lead Quality Drives Increased Revenue. We define the attributes of a truly qualified lead as: SIC or NAICS code. Firmographics (revenue, #employees, # of locations). The more successful your prospect development program — the more successful you will be at driving revenue. Decision makers and influencers identified.

Lead Generation 225

Lead Generation Sales Qualified Lead Leads Marketing Qualified Lead 225

Pointclear

DECEMBER 14, 2016

The ten attributes of a well-qualified lead are: Targeted SIC or NAICS code. Firmographics (revenue, # of employees, # of locations…). You can also check out this blog covering why ABM does not require new technology and does not need to be complex. Decision makers and influencers identified.

Account Based Marketing 100

Account Based Marketing Sales Qualified Lead Marketing Decision Maker 100

DiscoverOrg Sales

FEBRUARY 9, 2017

With AccountView, users can: Instantly visualize detailed charts of customer data, including firmographic and technographic attributes (including, but not limited to, revenue, size, industry, and installed technologies). Identify the characteristics of best customers, or those customers that spend the most revenue. NAICS Code.

Ideal Customer Profile 120

Ideal Customer Profile Account Based Marketing Demand Generation Targets Segment 120

OutboundView

JULY 16, 2020

The NAICS (“North American Industry Classification System”) coding system is used by the US federal government to allow for easier comparisons among North American companies. Company Size Typically, companies may be segmented either by total revenue or number of employees. Verification and Other Considerations.

B2B 36

B2B Segment Intent Data Scale 36

Cincom Smart Selling

FEBRUARY 16, 2016

Technology to the rescue – CRM can help you isolate vertical market segments by pulling target listings based on NAICS codes. Adding partners with little or no training or instruction – Some see additional partners as a quick revenue source. Manufacturer, seller and customer all benefit.

Channels 54

Channels Strategy Customer Automotive 54