Anthony Cole Training

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Sales Goal Setting

Anthony Cole Training

Even though there is lots of information on effective cold calling, by having that rule, I was forced to get introductions and network with centers of influence. Early on in our business, I established rules for our sales success. One of my rules was No Cold Calling. This has worked well over the years and our entire team follows that path.

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Sell Better, Sell Faster, Sell Smarter

Anthony Cole Training

Even though changing times necessitate new approaches, some salespeople merely transfer their old methods to modern channels and sometimes they are still effective because of their relationships and network. As with the introduction of technology into the workplace, change is coming if it hasn’t already- and change is hard.

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Why is It So #%&@ Hard to Solve the Sales Growth Problem? – The 5 Constraints to Growing Sales – Part I

Anthony Cole Training

It’s still something that we get asked about when we present at the Community Bank CEO Network and other venues. But, here I go again and for good reason – it’s still a problem. It’s still in the news. It’s a problem that doesn’t seem to have a solution.

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Get More Sales Opportunities With These 5 "Go To Green" Activities

Anthony Cole Training

Now the EASY thing to do is to do email and do all the social networking. The HARD thing to do is ask for introductions and to go to networks and work hard to get speaking engagements. THAT’S the high pay-off activity; it’s not just doing the social networking. Activities that lead to getting to the names.

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5 Keys to Sales Coaching

Anthony Cole Training

ACTION PLAN - It is essential that YOU as a sales leader take time to sit down with your salesperson and establish an action plan – what are the specific prospecting and networking activities that they must do in order to reach their goals? Be prepared, they might not like it but they must do it. 5 Keys to Coaching - Practice.

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The Truth About Sales People #4 - They Don't Prospect Very Well

Anthony Cole Training

You did cold-calling, you sent out direct mail, you networked, you bought a booth at conferences, you spoke as an expert to groups of prospects. If you do not know the "why" behind your prospecting woes, then any money, time or effort spent on training prospecting, networking, asking for referrals or making cold calls is wasted.

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Protect Your Precious Sales Time

Anthony Cole Training

Some of those tasks include making calls, expanding your network, getting introductions, reading something to improve your skills, and sometimes, it means having a cup of coffee with an old friend. Here is the basic question I have people ask themselves: “Is what I’m doing right now helping me become a better person and sales professional?”