Bust the Myth You Can’t Read Prospects’ Minds
No More Cold Calling
MAY 14, 2020
I was struggling with a new way to position referral selling during a recession. It’s not always about revenue growth. Wow, did I really say that? It surprises me, too, but different times call for different approaches. I knew companies needed to trim costs across the board. Laying employees off was just a first step.
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