Sales Managers: Think You’re Ready for Referrals?
No More Cold Calling
JANUARY 16, 2020
Here are five important steps to make your team referral sales experts. I’ve been there—given a quota (usually without my input) and a list of client companies, and then told to “go at it” and do whatever it takes to get meetings. Referral selling is not just one more initiative to introduce to your organization.
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