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It’s Not My Job To Teach You How To Prospect Me!

Partners in Excellence

sic] Would also like to chat with you about …… I was intrigued. Instead of them doing the research about me, what my interests might be, my goals, challenges and so forth; I was supposed to teach them all of that stuff—presumably so they could sell me something. No related posts. At least through email).

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Guest Post: Successful Lead Generation – One Size Does Not Fit All

Jonathan Farrington

According to recent research, B2B companies are using multiple lead generation tactics including, email marketing, search engine optimization, teleprospecting, inbound marketing, direct mail and trade shows. We define the attributes of a truly qualified lead as: SIC or NAICS code. Firmographics (revenue, #employees, # of locations).