What Your Prospect Wants from Your Sales Process

Guest: Travis Moscone – Sr. Enterprise Account Executive at Concord

Moderator: Colin Campbell – Head of Community at Outreach, Sales Hacker

Ever lose a deal because your competitor moved through the sales process faster than you? How about because you moved too quickly?

Concord asked their customers about other purchases they regretted, and used their answers to come up with the cure-all secrets to prevent deals gone bad.

Turns out, speed is only one ingredient in a good sales process. In this webinar, we unveiled the formula you can use to make your sales process the reason you win the deal.

What You’ll Learn: 
  • Align product, customer success, and sales to match expectations to delivery.
  • Communicate the reality of an implementation process.
  • Optimize legal resources to build momentum for a smooth negotiation process.
  • Lessons from frustrated customers who were promised more than they got—and what they want to hear from future sales teams.

Watch it here

Colin is the Director of Marketing at Sales Hacker. Before that, he led the strategy team at a marketing agency, and worked with hundreds of B2B brands to build winning inbound strategies. Outside of work, Colin is the world’s biggest dog lover, and spends as much time as possible outside.

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Insider access to the GTM network and the best minds in tech.

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Insider access to the GTM network and the best minds in tech.

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