Remove sales-scripts

The Pipeline

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Composed But Not Scripted

The Pipeline

Whenever I do a piece about prospecting, specifically cold calling, one of the push backs I get is about the script. While I understand the reason for the resistance to scripts, I really don’t get it. But there is a lot that sales people can learn from the arts when it comes to balancing form, structure and personal expression.

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The Yin Yang Dynamics Of Prospecting

The Pipeline

Given that sales is a science executed artfully, the best approach sales in a similar way. Given that prospecting is different than sales, they also master the Yin Yang dynamics of prospecting. Amateurs in both sales and music go for a balance when they should be going for impact. White Noise. Dynamics Of The Journey.

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5 Patterns To Interrupt In Prospecting Outreach

The Pipeline

The first interruption triggers the “sales-defence” mode, you need to interrupt that defence mode, move things to neutral ground. Once they figure out it is a salesperson, and that’s early based on many scripts I have review, 70% go into “sales-defence” mode. Interrupt Patterns To Level Playing field.

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Scripting Prospecting Success

The Pipeline

One way is to actually use a script, yes, script, maybe it would help if we called it a plan you can follow to ensure success in an endeavourer, in this case engaging with a potential prospect. I know many don’t like scripts, they see them as old school and limiting, when in fact the opposite is true.

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Slow & Low – The Right Recipe For Great Prospecting

The Pipeline

One overlooked way to help with these two factors is to have a well prepared script, this will reduce the nervousness, and with practice limit the speed and pitch. Get over the self-imposed fear of scripts, and you’re a long way towards overcoming this and other prospecting roadblocks.

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Cold Calls – Interruption or Disruption?

The Pipeline

This is especially true in sales, where so much hangs on what the buyers and we say. Sure, we are going to look at how to change the words in your script. Coming February 10, 2020 – Sales Scrum! . As part of this broader initiative, ITWC is also producing a new podcast called Sales Scrum, with me as the host.

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Sales Calls: Success through Preparation

The Pipeline

Sales people are tasked with some of the biggest challenges in the working world. A great sales person sells things, but also combines an air of expertise with a genuine feeling of concern for the client. In a market that is increasingly concerned with “inbound” techniques , the traditional sales call is more powerful than ever.