Truth Bomb: Salespeople All Look Alike to B2B Buyers
No More Cold Calling
MAY 25, 2023
Yet, when Salesforce surveyed sales pros in 2022, only 28 percent said they expected to meet or exceed quota this year. Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, B2B salespeople are still struggling to win and retain customers.
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