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Why Cold Calling and Telemarketing Works Better Now Than Before

Pipeliner

In this Expert Insight Interview, Jeremy Chen discusses telemarketing and cold calling. This Expert Insight Interview discusses: Why cold calling and telemarketing work better now than ever before. How the pandemic has affected telemarketers. Why it is essential to distance your real-life persona from your telemarketing one.

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Don’t Miss This Event: The Gatekeeper Died

No More Cold Calling

They know it’s a pesky telemarketer calling. Even though you think you’ve avoided sounding like a telemarketer in these situations, your call is still cold. How can you stay fresh and upbeat leaving voicemail messages all day long and hoping a live person will actually pick up? Why would they? Still cold!

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B2B Lead Gen: Can you do it cheaper and better inside?

Pointclear

Skilled telemarketing professionals can reveal needs, discover market intelligence, form early relationships, and ultimately qualify the prospect as a lead, primed to pass on to sales. Please see the table below for an example of typical Inside vs. Outsourced results: I do not want telemarketers calling my prospects.

Lead Gen 113
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Why would a company ever outsource anything?

Pointclear

They get a cohesive team of B2B teleprospecting associates—experienced, educated and trained—who can deliver immediate results. expensive) to justify without being spread across by multiple clients, i.e. strategic planning, list development, analytics, segmentation, coaching and training. Plus they get support that’s hard (i.e.

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Prospectors’ Guide To Objection Handling – Part III – “We’re Good”

The Pipeline

One reason people hate the mid-dinner telemarketing call is the one sided nature of the call: Telemarketer – “if you sign up today….”. Telemarketer – “It will also entitle you for coverage…”. Telemarketer – “And if you switch your balance it will be interest free for…”. Me – “My house is on fire”.

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One Great Tip For Getting Past A Tough Gatekeeper Screen

MTD Sales Training

Gatekeepers train to recognize all kinds of sales people, from the undertrained, smile and dial telemarketer to the high-level stockbroker. Sean McPheat MTD Sales Training. The gatekeeper’s job is to block unwanted or unnecessary calls from reaching the decision maker (DM). Happy Selling! Image by Michal Marcol).

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How to Have Sales Reps Train Themselves — Twice as Fast, Twice as Well

Sales Training Advice

Whatever the reason, sales managers are only as successful as their ability to train reps to be successful. Many years ago I managed a B2B telemarketing staff and ran into serious training issues. I realized if something didn’t change quickly, the whole telemarketing program would be shut down. Why It Works.