Remove usp

Score More Sales

article thumbnail

Turning Competition Into Industry Counterparts – Part 2

Score More Sales

Can you discuss with industry counterparts without giving away your unique selling propositions (USPs)? The truth is that your USPs are more about who YOU are and less about your “secret sauce” – they are not you, so they can never be you. Keep your focus on what you DO want to discuss.

Industry 183
article thumbnail

Top 3 Lessons in Selling from the Post Office ? Score More Sales

Score More Sales

note: I’d start fresh with the USPS’s Facebook page if I were them – either get someone funny to address what is going on, or tackle people’s many frustrated comments – this is one Facebook page that does not seem to serve the organization well.). Pingback: Sales Lessons From the U.S.

Lead Rank 153