BuzzBoard
APRIL 16, 2024
Productive use of blogs, white papers, and case studies cultivates long-term lead capturing. Additionally, attendance at industry networking events and hosting instructive webinars constitutes another valuable lead generation strategy. Meanwhile, webinars are an exceptional strategy for lead generation.
Sales 2.0
OCTOBER 13, 2018
We don’t always pitch our product or service, sometimes we’re helpful enough to send over a white paper or blog post that may be of interest. I mean how many blog posts or white papers can a buyer read in a week? White paper reading time…not large. Sending people white papers and webinars is helpful.
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Sales 2.0
OCTOBER 13, 2018
We don’t always pitch our product or service, sometimes we’re helpful enough to send over a white paper or blog post that may be of interest. I mean how many blog posts or white papers can a buyer read in a week? White paper reading time…not large. Sending people white papers and webinars is helpful.
Membrain
JUNE 15, 2022
I read blogs and white papers and books, listen to podcasts and watch webinars across a wide range of interest areas from the personal to the professional and everything in between. Some of my biggest sales insights have come from disciplines outside of sales.
SugarCRM
NOVEMBER 18, 2021
Webinars that are used for demand generation are a well-known tactic for attracting a targeted audience to educate them on how they can learn, achieve and improve business or technology challenges. But not all webinars are created equally. The same goes for most people who register and attend your webinar.
Zoominfo
JANUARY 8, 2021
Engaging blog posts with clear, persuasive calls to action (such as asking them to sign up for a demo or register for a webinar) will bring prospects closer to your brand. When a prospect starts your free trial or downloads a white paper, you need to keep them engaged with your brand. Email Marketing Lead Generation.
Sales and Marketing Management
NOVEMBER 28, 2017
Back up your personalized emails, phone calls and social outreach with long-form content, such as e-books, webinars and white papers, which you prepare specifically for the prospect. You might already have a generic white paper, for instance, entitled “How to Increase Efficiency with Enterprise Content Management.”
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