5 Star Selling

Are Traditional Customer Relationships Overrated?

5 Star Selling

I recently read an article by another Sales Trainer saying that “traditional relationship building is overrated” and clients or potential customers don’t need more “friends”. I couldn’t disagree more. In my view developing relationships builds trust. Unless you are involved in a quick one time sale (and I think fast relationship building is important there as well) continued trust between buyer and seller is paramount to developing ongoing business.

Tune up Your Selling Skills

5 Star Selling

Often salespeople who have been selling for several years will find themselves becoming complacent and doing the same things over and over again. They end up going through the motions and sometimes it works and often it doesn’t. And even some new people fall into that rut very quickly. It takes real effort to make changes and refresh your skills or take on new ones. If this is something that happens to you from time to time, I would recommend a few approaches.

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The Relatonship Between Price and Benefits

5 Star Selling

If you are selling a commodity (Product X vs Product X) it generally comes down to price and if that’s the same you have to sell the attributes and service of your company. If price is the objection, one normally has to be competitive and then go through the other things. If selling Product X vs Product Y, your sales people need to know the comparative benefits of your Product X in the specific situation the product or service will be used, especially if there are many of them.

Top Companies Attract Top Talent

5 Star Selling

I was recently reading a blog posted by business strategist John Spence that talked about how companies attract top talent. Of course he was referring to talent for many different positions, but I thought the same company attributes would attract top sales talent as well. He listed the following. Fair Pay. Being paid approximately the same for the same job or work at other companies. Challenging work. Top performers want work that engages them and uses their skill sets. Cool Colleagues”.

12 Must-Ask Questions for Sales Managers

If you want to improve your sales team's results, you need to start by asking the right questions.

Check Your Attitude

5 Star Selling

Do you have a winning attitude? You should know that your attitude can make the difference in success and failure. If you don’t think you can achieve something you probably can’t. So how can you develop a positive and winning attitude? Associate with others who have a positive attitude. Their enthusiasm, optimism, and “Can Do” spirit will rub off. Eliminate the negatives in your life and accentuate to positives.

In a Slump….Check Your Fundamentals

5 Star Selling

What do the athletes do when facing a slump? They start by making sure they check the fundamentals to make sure there are no problems there. The same should be true for sales professionals that feel they are no longer on top of their game.

Calling With Management

5 Star Selling

Management can help you reach top people and other important people at your accounts. This practice is referred to as “calling in depth,” so you will still be hooked in if your primary contact is transferred or moves to another company. They can help with continuity at the account when you are new. They can help you develop relationships you might not have been able to achieve on your own, which can pay big dividends when negotiations are needed or problems occur.

Take Notes or Not?

5 Star Selling

I believe taking notes is very important (even though I had a good memory) so I found a pretty foolproof method to do that on sales calls. I came into every sales calls, even first-time calls, with a series of things I wanted to cover and I had the list on my Day-Timer, PDA, or Tablet, and laid it out on my lap or on the edge of the desk so the contact could see it.

30 Ways to Get Inside the Mind of Your Target Buyer

Trust, support, and transparency: that's what your target buyer really wants. These 30 findings show the path from respect, to relationship, to business win.

Use Your Time Effectively

5 Star Selling

Have you ever gotten to an appointment early or the contact you were going to see is delayed and you end up sitting around waiting for a while. Why not, if you can do it without disturbing them, spend a few minutes chatting with the receptionist or other people who may be in the surrounding area. Sometimes you can pick up a lot of good information from those folks. And in small companies, these people may wear several hats and even be involved as buyers or gatekeepers.

Focusing a Sales Call

5 Star Selling

Someone asked the question “How do you focus your prospect when a sales call is getting away from you? Once you see that things are disintegrating and going everywhere (and nowhere), I think one of the best techniques is to regroup and say something to your prospect like “We seem to be trying to cover too many things at once.

People Buy From People

5 Star Selling

Everyone’s heard the phrase “People buy from people”. It may seem simple and obvious, but what does that really mean? In face to face selling it means that the salesperson’s attributes are some of the most important factors in selling the customers they encounter. Is the salesperson likable? Is their personality appealing or is it abrasive, obnoxious or in some way off-putting.

Think Win-Win

5 Star Selling

Negotiating can be a tough skill to master, but when negotiating the best result is usually a win-win solution. This is not always achievable, but a win-win result leaves both parties feeling good and sets the stage for continuing future business. One of the best ways to achieve this kind of solution is to try to cast yourself and the other party on the same side of the problem so that you are working together to resolve the issue in a satisfactory manner.

Record Creative Ideas

5 Star Selling

As a salesperson you will often encounter situations that will give you creative ideas about how to respond. Record these ideas as they occur and encourage management to include a “creativity session” during the sales meetings where your ideas and those from other salespeople can be shared with the group. Your “group knowledge” will expand significantly as these sessions are continued. Lee Davis. Blog Sales Insights

Successful Social Selling Best Practices Guide

This best practices guide focuses on helping you organize, harness and capitalize on the information, buying signals and qualified prospects identifying themselves to you online every single day.

Treat Everyone with Respect

5 Star Selling

Treat everyone in your customer’s organization with respect, from the receptionist to the president. People learn what you are like by watching how you treat those who cannot necessarily help you. To help you with this, realize that they have their own skills and talents and can do some things better than you. Respect them for it. Lee Davis. Blog Sales Insights

6 Things Good Lead Generation Vendors Do Right (That You May Be Doing Wrong)

Pointclear

There’s plenty of mediocrity in lead generation—both in-house and outsourced. However, there are a lot of things good insourced operations and lead generation companies do well. While lead generation (or teleprospecting) is not rocket science, there are a lot of moving parts in a well-run lead generation machine. Failure to execute and coordinate all of the moving parts leads to poor results.

The Perfect Day for a Salesperson - 10 Ways to be More Efficient and Effective in 2018

Understanding the Sales Force

Dave Kurlan Consultative Selling sales process crm sales best practices membrain time management connectandsell

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What the Top 1% of Sales Reps Do Differently

Fill the Funnel

For top-performing reps, it isn’t the resources they’re given that determines their success — it’s their resourcefulness. But who would choose a Hyundai over a Ferrari? We don’t love to admit it, but powerful sales tools can increase our chances success.

Account-Based Marketing: A Practical Guide

Your step-by-step manual on all aspects of ABM.

Which is Worse - Crappy Salespeople or Crappy Sales Managers?

Understanding the Sales Force

In his book, The Art of the Start, Guy Kawasaki said, "Don't Worry, Be Crappy.". That advice suggested that companies just get their early versions of software and tech products out there and they could make them better later.

Why Most Sales Forecasts Are Inaccurate

Sales Benchmark Index

Article Corporate Strategy Sales Strategy accurate forecast forecast forecast miss forecasting missed revenue sales forecast

The Top Sales Tools of the Year – The Final Cut

Smart Selling Tools

Just in time to get ready for a record-breaking 2018! The Top Sales Tools of 2017 Guide: Final Cut is where you’ll find the best sales tech for growing revenue. You’ll find detailed information on top selling tools for: Account-Based Selling. Closing Deals.

23 Creative Follow-up Email Topics To Keep Your Customer Engaged

Fill the Funnel

Creative follow-up email topics to keep your customer engaged will surely give you an idea or two to continue the email communication with a customer that has gone quiet. You know that “just checking in” emails are annoying and non-productive and rarely produce the desired result.

Why Marketing, Sales, and Business Owners Love Marketing Automation

Learn what Marketers, Sales and Business Owners each have to say about what Marketing Automation has done for their business.

5 Keys to Get Prospects to Trust You and Then Buy From You

Understanding the Sales Force

For most of 2017 those of us in the US have been inundated with political news. That means lots of talking points (or spin) and of course talking points and selling go hand and hand, right? Dave Kurlan credibility Trust of Salespeople Donald Trump talking points nancy pelosi chuck schumer

Procrastination Is The Killer App

Fill the Funnel

When you procrastinate, you do it in an effort to avoid an unpleasant or less desirable task you want to avoid doing. You think that if you avoid doing that task, it will be easier to complete the project you are working on.

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Power Of The Pixel

Fill the Funnel

For the past two years, many have been chuckling behind my back since I started talking about my growing enthusiasm for Facebook as a sales and marketing platform, especially for B2B sales. When I mentioned Pixels, and advertising on Facebook to generate leads and sales they scoffed.

Front Row Seat To The Next Industry Collapse And Your Big Sales Opportunity

Fill the Funnel

You have a front row seat to the next industry collapse and rebirth and it is already underway. The industry – Television Broadcasting. This has been building for some time – traditional viewing habits have been dropping for over 25 quarters in a row. The data tells the story.

Sales Training Playbook by Lessonl

A step-by-step guide for building a comprehensive training playbook for your sales team.

Closing and Negotiating Challenges - Symptoms of Another Selling Problem

Understanding the Sales Force

Image Copyright Shironosov. I recently learned that one of OMG's clients in Europe purchased two goldfish. In keeping with their tradition, the client named the two fish, Recommended and Not Recommended.

Customers Leave People Not Businesses

Increase Sales

You work hard to build your SMB. You make the extra effort to show appreciation to your loyal customers. And then poof, one of your people, with some poor emotional intelligence destroys what you worked so hard to achieve. A True Customer Loyalty Story.

Three Sales Demo Disasters and How to Avoid Them

Sales Benchmark Index

Article Sales Strategy demo disaster demo planning demo pre demo planning sales demo

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7 Questions to Ask to Win More Deals

Sales Benchmark Index

Article Sales Strategy Buying process sales enablement sales leader sales process

The Art of Social Selling -- Summarized by getAbstract

Find and engage customers on Twitter, Facebook, LinkedIn, and other social networks.

How to Improve Sales:  5 Keys to Coaching Sales Improvement

Anthony Cole Training

Companies are constantly trying to figure out how to drive organic growth by: 5 keys to coaching sales improvement how to improve sales

30 Interesting Non-Selling Subjects to Make You Better at Selling

Understanding the Sales Force

I was sitting next to a guy who knows that our son is one of the best ball players in his age group in New England. He is from the former Soviet Union and when he told me that he tought his son to play catch I was confused.

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How to Create A Video Ad in 3 Minutes or Less

Fill the Funnel

This has clearly been ‘The Summer of Video’ and that continues today. I have also been encouraging you to utilize the Facebook Pixel on your website and blog.

Three Ways Sales Management Can Move ‘C’ Players to ‘A ‘Players

Sales Benchmark Index

Did you know that with the right coaching that 15% of you ‘C’ turn out to be your best ‘A’ players? Coaching them is extremely important. The first step is to find out how many ‘C’ Players you have on your team. .

Secrets to Successful Inside Sales Management

Learn a variety of best practices, techniques and ideas to both tactically and strategically increase the efficacy, success and impact of your inside sales organization.