KLA Group

The Top 10 Sales Hunting Skills

KLA Group

There are 10 critical sales hunting skills every successful hunter possesses. When you are hiring a salesperson to hunt, you want to be sure your candidate has these skills before you hire.

You’re Wrong if You Think Cold Calls Don’t Work: A Tale of 2 Clients

KLA Group

It was the best of times. It was the worst of times. It was the age of COVID – the age of people who think cold calls don’t work, and it presented us with a tale of 2 clients. Both provide IT services.

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Grab Attention and Get Replies with These 5 Email Marketing Tips

KLA Group

I speak to a lot of people I think of as “email marketing armchair quarterbacks.” To them, it’s all easy. Tap out a few sentences on the keyboard. Hit send. Touchdown. Then I ask about the last memorable email they received. Or the last time they responded to a B2B marketing email.

Investing in SEO Content Is Useless if You Have a Bad Website

KLA Group

You’re investing in great SEO-driven content. If you have a bad website design, it’s money down the drain. It won’t matter that your keywords are intelligently woven into blog articles. Or that you have an engaging style.

Developing Your Training Content So That It Actually Moves the Needle

Speaker: Bryan Naas, VP of Sales Productivity at Braze

Getting reps & marketers to engage in your content is half the battle of providing value that can ultimately impact the bottom line. How do we break through the noise? In this session, Bryan Naas will detail what it takes to build training and content resources that reps will actually take the time to engage with so you can help them reach their goals.

How to Adapt Your Cold Calling for 2021

KLA Group

Cold calling in a pandemic has taken on a new meaning, and you need a new strategy. When the pandemic will “end” depends on whom you ask – spring, winter, sometime in 2022 – your guess is as good as mine. At this point lockdown feels “normal.” Frustrating and stressful, but normal. We’ve acclimated.

Three Places to Direct Your Prospecting Attention for Fourth Quarter Sales

KLA Group

Here we are in the fourth quarter and you have a revenue target that you’re trying to achieve. Do you prospect? Or will prospecting take your attention away from closing business? You have to determine how you are going to spend your selling time at the end of the year.

Why Google Ads and PPC Aren’t a Lead Generation Strategy

KLA Group

Leads became an endangered species in 2020. Business owners and salespeople looked everywhere and came up empty-handed and were scared. Their desperation grew as opportunities shrank.

Checklist: Building a Lead Generation Machine

KLA Group

As businesses build their recovery strategy, one of the most important aspects is having a consistent pipeline of leads. Yet, many small and mid-sized business owners started the pandemic with a weak pipeline and are now frustrated because they don’t know how to create consistent future business.

Checklist: Building a Lead Generation Machine

KLA Group

Business owners of more and more SMB companies that we talk with are frustrated because they have a weak pipeline of leads and don’t know how to create consistent future business. They’ve invested time, money, and staff into prospecting and sales without sustainable results.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

What to Do When Your Reps Are Losing Sales

KLA Group

By Kendra Lee If your sales reps are losing sales, it isn’t necessarily due to COVID. Nor is it the time of year. The fault lies with sloppy selling and poor sales discipline.

10 Ways to Achieve Your Sales Goals Faster

KLA Group

By Kendra Olney Lee Every January 1st brings with it a new round of resolutions, both personal and professional. You’ve made it through the first week of the year and your goals are hanging there. You may be feeling as if you’re already behind, or you’ve missed them already.

Your Value is Like a Homemade Chocolate Chip Cookie

KLA Group

By Kendra Lee I love to bake. Every Sunday I make three batches of chocolate chip cookies for my family of three boys. Friends who stop by know the cookie jar will be full and ask to dip in. No kid or adult is immune, and they can never stop at just one. These […].

Your Value is Like a Homemade Chocolate Chip Cookie

KLA Group

By Kendra Lee I love to bake. Every Sunday I make three batches of chocolate chip cookies for my family of three boys. Friends who stop by know the cookie jar will be full and ask to dip in. No kid or adult is immune, and they can never stop at just one. These […].

Want to Crush Your Competition? Read How to Build an AI-Powered Selling Roadmap

“If sales reps have the right AI tools and adoption, we see sellers easily closing 3 times as many sales each month.” Hear from 5 experts on steps you can take to reduce non-selling time and use conversational & sentiment analysis to transform how you sell.

Three Places to Direct Your Prospecting Attention for Fourth Quarter Sales

KLA Group

By Kendra Lee Here we are in the fourth quarter and you have a revenue target that you’re trying to achieve. It’s been a difficult year for selling and your sales funnel may not have produced what you wanted or needed.

7 Steps to Hosting Webinars that Capture Leads

KLA Group

By Kendra Lee “How are people generating leads?” It’s a question I’ve fielded frequently from business owners looking for lead generation strategies that will fill their sales funnel since the pandemic struck in March. They see peers and competitors finding opportunities.

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7 Steps to Hosting Webinars that Capture Leads

KLA Group

By Kendra Lee “How are people generating leads?” It’s a question I’ve fielded frequently from business owners looking for lead generation strategies that will fill their sales funnel since the pandemic struck in March. They see peers and competitors finding opportunities.

Leads 82

Are You Weathering or Withering?

KLA Group

By Kendra Lee Let’s cut to the chase. Are you weathering or withering right now? While none of us has experienced a pandemic before, think back on previous challenging times: The Great Recession, 9/11, and if you’ve been in business long enough, the Dot.com crash. How did you handle those crises?

The Revenue Leader's Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Sales & Marketing departments that work together guarantee higher acquisition, better nurturing, and more effective sales. Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. Don't miss out on this opportunity to get your teams working together and your revenue performance optimized.

Are You Weathering or Withering?

KLA Group

By Kendra Lee Let’s cut to the chase. Are you weathering or withering right now? While none of us has experienced a pandemic before, think back on previous challenging times: The Great Recession, 9/11, and if you’ve been in business long enough, the Dot.com crash. How did you handle those crises?

The B2B Lead Generation System

KLA Group

B2B lead generation is the foundation of business growth. Yet here we are in the middle of a pandemic, half in and half out, somewhat open, but not open. Businesses are attempting to adjust, developing new offerings and selling remotely to the best of their ability.

Holiday Zoom Party Idea: A Christmas Parody Jingle

KLA Group

Holiday Zoom Party Idea This has been a crazy year as sales was turned upside down and you didn’t know how to reach prospects. In navigating a pandemic, we’ve had to adapt how we’re selling, and change we have!

6 Ways to Stay Visible Post-Pandemic

KLA Group

By Kendra Lee The pandemic has business owners thinking very differently about their organizations. They’re scrutinizing their solutions, go-to-market strategies, and processes. They’re re-examining their staff and providers.

7 Keys to Creating Massive Value in Your Sales Meetings

Speaker: Marc Wayshak, Sales Strategist, Best-Selling Author & Founder, Sales Insights Lab

Engaging prospects in a strong two-way dialogue is something most reps struggle with. In this session with Marc Wayshak, you’ll discover a data-driven approach to sales meetings that yields significantly better results.

6 Ways to Stay Visible Post-Pandemic

KLA Group

By Kendra Lee The pandemic has business owners thinking very differently about their organizations. They’re scrutinizing their solutions, go-to-market strategies, and processes. They’re re-examining their staff and providers.

How to Get More Sales with Less Effort

KLA Group

No matter your industry, everybody likes the idea of working less and getting more sales. They’re all looking for the magic wand to get to better results, especially in times when reaching prospects and closing sales is so challenging.

How to Shift Target Markets in These Uncertain Times

KLA Group

By Kendra Lee The foundation of your lead generation strategy is your target market. It defines the personas you are going to target, the key messages and problems you should talk about, and even the activities you should use.

How to Shift Target Markets in These Uncertain Times

KLA Group

By Kendra Lee The foundation of your lead generation strategy is your target market. It defines the personas you are going to target, the key messages and problems you should talk about, and even the activities you should use.

[On-Demand Webinar] The State of Customer Education: Trends and Benchmarks Report

Speaker: Sandi Lin & Linda Schwaber-Cohen

In this webinar, Skilljar CEO Sandi Lin shared learnings from Skilljar's recent study and her insights on the state of Customer Education. She dug into key findings so you can benchmark against industry trends and understand how your strategy and metrics compare.

Do Your Prospects Know You’re There? Keep Marketing!

KLA Group

By Kendra Lee While people have been sheltering in place away from coronavirus, some companies have been patiently waiting for the world to open again.

Do Your Prospects Know You’re There? Keep Marketing!

KLA Group

By Kendra Lee While people have been sheltering in place away from coronavirus, some companies have been patiently waiting for the world to open again.

Post-Pandemic Prospecting: 5 Ways to Succeed Now and in the Future

KLA Group

By Kendra Olney Lee I can picture a future where we return to restaurants, local shops and baseball games. I can’t see us returning to work in the exact same way we operated before the pandemic hit.

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Post-Pandemic Prospecting: 5 Ways to Succeed Now and in the Future

KLA Group

By Kendra Onley Lee I can picture a future where we return to restaurants, local shops and baseball games. I can’t see us returning to work in the exact same way we operated before the pandemic hit.

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Your New Schematic for Next-Level Sales Coaching & Enablement

Speaker: Matthew Hawk, President of B2bTrainers

The term “sales enablement” applies to a dizzying array of best practices and technologies. In addition, there is tremendous competitive pressure not to fall behind. No matter where you are in your current sales enablement strategy, one thing is key: success ultimately rides on the habits of your sales managers & marketers. In this webinar, Matthew Hawk will lay out an in-depth schematic for your next-level sales coaching, demonstrate the key activities that comprise success, and walk you through several examples of sales coaching cadences that apply to all salesforce sizes.

Your Guide to Create a Successful Referral Program for Your Business

KLA Group

By Kendra Lee I’ve watched the faces of business owners turn from agreement to confusion and then mild panic when I say referrals should make up 20% of their lead sources. They know referrals close faster than any other lead and they appreciate the spontaneous referrals their happy clients share.

Working Together, Remotely: 7 Tips for Success

KLA Group

By Kendra Olney Lee The novel coronavirus introduced uncertainty at all levels of life rather quickly. Businesses are rethinking how they’ll operate in the immediate future and what long-term implications the virus will have on their workforce.

How to Choose Your B2B Lead Generation Target Market

KLA Group

By Kendra Lee The foundation of all B2B lead generation strategies, regardless of the activities you choose to use, is your target market.

4 Ways Lead Generation Will Affect Your Revenue in 2020

KLA Group

Lead generation comes first, then sales, then retention, but all are equally important to survive in 2020. The post 4 Ways Lead Generation Will Affect Your Revenue in 2020 first appeared on KLA Group - Denver.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.