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Surviving Tough Times….

Partners in Excellence

As I work to advise them, I stumbled on something I wrote in early 2001, another period of economic challenges. Since 2001 we’ve been through slowdowns a couple of times. ” Surviving Tough Times, Things We Have Learned (early 2001 version) The past year has created new professional and personal challenges.

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“Why I’m So Interested In Selling,” Martin Mackay

Partners in Excellence

I joined PeopleSoft in 1996 as the head of Product Marketing and Strategy for Europe. I often refer to the “Blondie” strategy: you may remember their seminal album, ‘Parallel Lines’. You need to think of long term strategy and short term execution in parallel. This is how you have to behave as a leader.

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Not the “R” Word Again…

No More Cold Calling

What a roller coaster—this up and down economy—2001, 2002, then the Recession of 2008-09. We must continually evaluate and adjust our business strategies and in many cases, work differently. The same “8 Killer Steps” that I talked about in 2001, 2002, and again in 2008 and 2009 still apply! Yes, the sales landscape has changed.

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2014 The Year of Execution and Strategy – Why Most Sales Organizations will be Chewed Up and Spit Out

A Sales Guy

For 2014, I’m predicting it will be the year of execution and strategy and most companies won’t be ready. The Dow, S&P 500 are at historic highs and the Nasdaq is at it’s highest since 2001. You need to know if you’re going to partner with marketing and leverage a content marketing strategy and if so, HOW?

Strategy 115
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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What Masterful Presenters Do: President Zelensky

Anne Miller

When the stakes are high, strong presentation strategy is a necessity, not a luxury. That strategy was in full display this week when Ukraine’s President Zelensky addressed the U.S. Congress on Wednesday. Not to minimize the seriousness of his talk, here are three sales/presentation lessons to take away from his speech.

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6 Ways To Make Sure Your Customers Get The Message

SBI Growth

Does your messaging strategy feel more like an SOS strategy? Is it a strategy built on hope? Your team has developed a messaging strategy. How do todays CMO’s develop a communications and messaging strategy in our hyper-connected world? Does your strategy involve multiple purposes? Message in a bottle.