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The Best Sales Book, That Isn’t a Sales Book

A Sales Guy

It doesn’t address topics like closing or overcoming objections or prospecting or email writing. S**t, when it was written in 2002, LinkedIn wasn’t a thing, there was no “social” selling, and your sales stack was the yellow-pages. Remember, he published the book in 2002, 6 years before the Great Recession.

Sales 166
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6 Ways to Generate Urgency in B2B Sales

Janek Performance Group

Most buyers cannot afford to be impulsive. But as trusted advisors, B2B sellers can still generate urgency to help skeptical buyers help themselves. Buyers may think falling short of goals is suboptimal, but not catastrophic. Every buyer has something that gives pause. Of course, all buyers assess needs differently.

B2B 62
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Go To Market Strategy Guide: Use Our Proven Template Framework

LeadFuze

Need Help Automating Your Sales Prospecting Process? SkyStream had to diversify its business when the “bubble” burst in 2002. Furthermore, youll need to create a buyer persona for your product or service in order to effectively market it. Where are your target prospects located? Where do they buy?

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Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

Compared to 2002 where growth was a dismal -31% for system vendors and -18% for service providers, these are happy days. Why are buyers getting harder to reach? Frugal buyers are the norm - driven to be skeptical by a lack of demonstrated value from prior investments and increased investment governance.

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PODCAST 107: Origin Stories and the Core Principles of Sales Leadership with Lori Richardson

Sales Hacker

Leveraging the next generation of artificial intelligence, the platform allows sales reps to deliver consistent, relevant, and responsible communication for each prospect, every time, enabling personalization at scale that was previously unthinkable. Lori Richardson: I started a sales consulting business in 2002, which seems like forever ago.

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

LeadFuze

Unbiased, detailed content for both buyers and sellers from a range of informed authors. How Sales Pros Can Incorporate LinkedIn’s Active Status into Their Prospecting Outreach. Powerful Virtual Sales Conversations: Preparing Buyers Before the Conversation. Prospect on LinkedIn Without Being a Pesky Salesperson.