Pointclear

AUGUST 8, 2011

Jim Lenskold is President of Lenskold Group and author of Marketing ROI, The Path to Campaign, Customer and Corporate Profitability (McGraw Hill, 2003). The ability to report and forecast metrics improves when full-featured marketing automation integrated with CRM or sales automation is in place.

Lead Generation 200

Lead Generation Marketing Qualified Lead Lead Rank Sales Qualified Lead 200

SugarCRM

JUNE 13, 2023

Established in 2003, Marine Instruments is an industry leading company in the development of electronic equipment for the marine environment. The company’s products and activities focus on sustainable fishing supported by innovative solutions and currently operates in more than 30 countries all over the world.

Customer Service 26

Customer Service Ideal Customer Profile SugarCRM Customer 26

Sales and Marketing Management

NOVEMBER 22, 2017

It’s difficult for us to forecast what will make us happy in the future — and yet we mistakenly believe we can identify it. Affective Forecasting,” Current Directions in Psychological Science, Vol. Center for Decision Research, University of Chicago, 2003. Zoltners, A., Sinha, PK., & & Lorimer, S., “Are & Gilbert, D.,

Motivation 191

Motivation Incentives Incentive Lead Rank 191

The ROI Guy

NOVEMBER 8, 2006

Eliminating out-of-stock conditions via better RFID product tracking, inventory visibility and forecasting can have an immediate impact on top-line revenue by retaining lost sales and recapturing lost market share. AMR research of Boston, suggests item-level RFID tagging can yield significant benefits today if managed correctly.

ROI 40

ROI Retail Distribution Scale 40

The ROI Guy

DECEMBER 15, 2005

According to a 2003 survey by CAP Ventures Inc., The bottom line on CRM ROI • CRM solutions should focus on solving a specific sales issue, such as improving response rates, implementing self-service or automating forecasting and accuracy. Additionally, about 70% said that their CRM initiatives exceeded their original expectations.

ROI 40

ROI CRM Licensing Survey 40

InsideSales.com

MARCH 16, 2020

We’re at the same stage as the PC market in 1983 and the smartphone market in 2003, according to TechCrunch. The right sales metrics can help with expectation management and in creating more accurate sales forecasts. SaaS sales are increasing, and the industry is getting bigger. Having a product people want is key.

Lead Rank 58

Lead Rank Hiring Discount Ideal Customer Profile 58

SalesLoft

JULY 17, 2019

As a result, we’re all scrambling to understand why our pipelines are low, competition is high, and forecasts are neutral. It didn’t feel much different than what we were doing in 2009 or even in 2003. The buyer’s journey has experienced a massive shift over the last three years. A Look Back at the Last Decade. We were winning.

Scale 65

Scale Buyer eBook Lead Rank 65