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Although it’s not time to Party Like its 1999, There is Plenty to Celebrate

The ROI Guy

IT spending has experienced a healthy three years of budget increases since the beginning of 2004, giving many IT execs plenty of reasons to celebrate. Doing more with Less: IT Efficiency is up Sharply Overall, IT labor or outsourced equivalents consume the majority, 56% of the average IT budget. of revenue in 2004, to only 3.3%

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Do Generational Differences Matter in Account Based Sales?

No More Cold Calling

It took another decade for marketers and the media to up-spin Millennials, whose birth years fall within the range of 1982-2004 as “ the next greatest generation ” and begin focusing all their efforts to woo these limelit consumers, voters, and likers. Generational Segregation. Thus, Perennials was born. Netflix and Chill.

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