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Aurea Software Revives InsideSales Brand, Retires XANT

InsideSales.com

AUSTIN, TEXAS (PRWEB) OCTOBER 04, 2021 — Aurea Software, Inc. , the ”Netflix of business software,” today announced a major branding update that will return the recently acquired XANT to its widely recognized and respected original name: InsideSales. InsideSales is a storied name in enterprise software,” said Aurea CEO Scott Brighton.

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Sales Talk for CEOs: How to Become a Trailblazer in a New Market with Amy DuRoss (S2:E9)

Alice Heiman

Amy DuRoss is the co-founder and former CEO of Vineti , an enterprise software platform for personalized cell and gene therapies. In this episode of Sales Talk for CEOs, Amy talks about what it takes to become a trailblazer in a new market, including the role of passion, storytelling, networking, and referrals. Click to tweet.

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Emissary Advisor Network: Meet Mike Connly

Emissary

After joining UnitedHealth Group in early 2004, Mike was named Chief Information Officer of UnitedHealth Technologies (UHT). Contact us to access the Emissary Network to see how our Emissary Advisors can accelerate your sales and marketing teams’ success: Interested in Joining the Emissary Advisor Network?

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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses. Sales and marketing activity. Sales and marketing headcounts have increased to generate new customers.

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Finding Business Success with CRM

SugarCRM

The concepts of “try before you buy”, open-source, and Software as a Service (SaaS) were gaining ground as enterprise software fell flat with empty promises during the dot-com bubble burst. Working for my father had put me in the software industry at a very young age when many people didn’t even know it existed.

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Meet the Spiff Team: Chapter Six

The Spiff Blog

Without further ado let’s jump into the latest edition and meet some of our favorite Spiffers: Rachel Cravit, Marketing Content Writer. Rachel is an experienced content writer/marketer, specializing exclusively in B2B SaaS for the past 4 years. She’s excited to join Spiff’s marketing team! Brandyn Bennet, Software Engineer.

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Celebrating a Double Decade of DemandTools

Appbuddy

Along the way, we’ve learned a lot about how better data helps you market, sell, and support more effectively. They introduced HotShot Tools, which officially launched as DemandTools at Dreamforce 2004. They introduced the AppExchange at Dreamforce that year, which upgraded them from a software to a platform. The enlightenment.