The ROI Guy

MAY 4, 2006

For historical perspective, in 2005 technology marketing spending was up 6.4%, in 2004 spending was up 5.8%, while in 2003, tech marketing spending was down 1.7%. for 2005 – this according to Forrester latest research. 1] This is the greatest year-on-year increase in spending in five years. Why are buyers getting harder to reach?

Marketing 40

Marketing Vendor ROI Survey 40

Sales Hacker

OCTOBER 7, 2021

B2B is H2H – human to human – and most women can leverage these powerful skills to create lasting connections with prospects, personalize value, and create customers for life. Your sales process and making it easy for prospects to buy makes a huge difference and can beat out a “better” product on paper.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

LeadFuze

AUGUST 5, 2021

How Sales Pros Can Incorporate LinkedIn’s Active Status into Their Prospecting Outreach. Prospect on LinkedIn Without Being a Pesky Salesperson. Harvard Business School, 2005, OPM. “ It’s not the number of leads that matters, it’s the number of great prospects you can turn into great customers that really counts.

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98