DiscoverOrg Sales

JUNE 8, 2017

I’ve been involved in sales enablement and lead generation since the term was just getting popularized in the B2B tech sector around 2006. And more than ten years later, the definition of what sales enablement actually is has yet to be nailed down. How to market to prospects with open sales opportunities.

Lead Generation 194

Lead Generation Sales Qualified Lead Marketing Qualified Lead Lead Rank 194

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. His specialties are new business development and sales management.

Channels 187

Channels Face-to-face Video Hubspot 187

The ROI Guy

MAY 4, 2006

A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? in 2006, with annual growth in software sales leading the way at 7.0%. It is becoming more expensive to gather attention and hence the higher spending earlier on in the process.

Marketing 40

Marketing Vendor ROI Survey 40

The ROI Guy

NOVEMBER 4, 2010

From survey results of IDC’s Technology Marketing Barometer, comparing 2009 to 2010 marketing allocations, technology marketers indicated that digital would experience the most growth year-over-year, greatly exceeding traditional advertising, public relations and events in year-over-year growth. Powered by Blogger.

ROI 45

ROI Buyer Buying Cycle Social Media 45

Sales Hacker

OCTOBER 21, 2019

Lastly, never underestimate the power of building a rapport with your prospects and customers. What’s your favorite sales book? . How long have you been in sales? I feel like I’ve been in and around sales since I was a kid, but my first real ”sales” job was while I was in college, back in 2006.

Hiring 90

Hiring Top of Funnel Lead Rank Call-back 90