Sales and Marketing Management
JUNE 14, 2020
None of us really knows how this movie will play out if it continues like this for much longer,” KIND founder and CEO Daniel Lubetzky told The Wall Street Journal recently. An early and well-known example is the list of 10 core values that employees of online retailer Zappos helped create and that was posted online in 2006.
No More Cold Calling
APRIL 8, 2014
The Silicon Valley Business Journal headline—“Apple files ‘transparent texting’ patent to make walking while texting safer”—would have been laughable, had it not been so appalling. That number has doubled each year since 2006, according to a study by Ohio State University. Apple wants to make it safer to walk while texting.
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Selling Essentials RapidLearning Center
OCTOBER 13, 2021
Journal of Consumer Research, 30, 473-486. Harvard Business Review, March 2006. The blog post and Rapid Learning video module are based on the following research studies: Lurie, N. 2004) Decision Making in Information-Rich Environments: The Role of Information Structure. Anderson, J.C., Customer Value Propositions in Business Markets.
Alice Heiman
JUNE 23, 2022
She created a category, built the presentation for An Inconvenient Truth (2006) with Al Gore (won an Academy Award), published a book, did a TED Talk (2010), published more books, and continued to delight customers, It worked and it drove business alright, but it was very demanding. How did she drive so much business to her company?
Selling Essentials RapidLearning Center
DECEMBER 8, 2020
Journal of Personality and Social Psychology , 4 (6), 703. This blog entry is adapted from the Rapid Learning module “Reactance: Why Buyers Feel Pressured and Why They Push Back,” based on the following research studies: Brehm, J. W., & Sensenig, J. Social influence as a function of attempted and implied usurpation of choice.
Selling Essentials RapidLearning Center
JULY 20, 2021
2006) The Psychological Consequences of Money. Journal of Experimental Social Psychology, 55, 229-233. The blog post and Rapid Learning video module are based on the following research studies: Vohs, K., Science, 314 (5802), 1154-1156. Jiang, Y., 2014) Impact of Money on Emotional Expression.
Hubspot Sales
JUNE 21, 2018
A 2006 study showed that regular physical exercise led to increases in willpower and self-regulatory behavior. Eat a good breakfast. Optimize your alarm. Start with "Why". Remind yourself of your wins. Do something that makes you happy. Remind yourself of your goals. Make your bed. It takes grit to be in sales. Start with “why”.
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