Taking the Lead: Why Q4 Is the Time for Small Businesses to Get Aggressive
Sales and Marketing Management
SEPTEMBER 28, 2020
Following the 2008 recession, it took larger companies an average of four years to recover their pre-recession level of GDP , while smaller companies took six years. Planned marketing hiring has dropped to its lowest point, going negative for the first time since the survey began in 2008, with average hiring estimated to be -3.5%
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