Jeff Davis
NOVEMBER 16, 2018
The theme was “Reimagining Sales Enablement”. As a keynote speaker and business coach focused on strategically aligning Sales and Marketing, I attended because I wanted to see what the future of Sales Enablement looks like. I had the pleasure of attending Showpad’s first ever US conference - TRANSFORM18.
Hubspot Sales
MARCH 4, 2019
On my third day, one of my professors said something that lit a fire: Most Harvard MBAs don't know how to sell. They might build a brilliant product, but they're clueless about how to promote it and demonstrate value to potential buyers. On top of not having sales experience, I'm also your typical introvert.
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Costello
NOVEMBER 15, 2018
For Eric Pratt, more than thirteen years in the sales and marketing industry taught him a few things about how these teams can work together. This understanding led him to found Revenue River in 2009, a digital marketing and sales innovation agency. How can sales enablement complement inbound marketing efforts?
Closer's Coffee
OCTOBER 2, 2019
With outside sales roles, there is plenty of interaction face to face with customers, hours spent out in the field working the territory to achieve the same end as an inside sales rep. How to overcome this hurdle? After over a decade of working in Inside Sales, I have formulated 5 ways to make yourself seen by your customer.
The ROI Guy
NOVEMBER 4, 2010
Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Declining from 2009 is budget allocations and spending for search ads and search engine optimization, as well as display ads.
The ROI Guy
FEBRUARY 4, 2009
Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.
The ROI Guy
FEBRUARY 4, 2009
Wednesday, February 04, 2009 VMware launches new version of ROI / TCO Calculator Virtualization is one of the key cost savings initiatives that IT executives are implementing in order to tighten their belts in these uncertain economic conditions. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.
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