Zoominfo

OCTOBER 18, 2022

I spoke with Mitchell Hanson , ZoomInfo’s senior director of demand generation, to learn more about how startups can maximize the impact of their lead-generation initiatives and make every marketing dollar work harder. Sales enablement Includes playbooks, ROI tools, and battle cards 4.

Lead Gen 130

Lead Gen Lead Rank Sales Qualified Lead Marketing Qualified Lead 130

The ROI Guy

OCTOBER 22, 2010

According to Andrew Gaffney in his article Marketers Shifting Focus To Sales Enablement To Accelerate Slow Pipelines , “Deals expected to close in the current quarter are often getting clogged and pushed out later in the year. So how is the sales enablement role evolving within b2b vendors? Productivity is a science.

Sales Cycle 40

Sales Cycle Sales Enablement Buying Cycle Enterprise 40

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 VMware launches new version of ROI / TCO Calculator Virtualization is one of the key cost savings initiatives that IT executives are implementing in order to tighten their belts in these uncertain economic conditions. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

ROI 40

ROI Social Media Microsoft Media 40

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

ROI 40

ROI Social Media Analysis Microsoft 40

The ROI Guy

APRIL 9, 2010

2) Bernalillo County, the most populous county in New Mexico, sought to substitute its mainframe environment with an infrastructure that could improve the reliability of its applications, maximize efficiencies and reduce costs. November 2009.

Tools 40

Tools Sales Tools Campaigns Oracle 40

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 Microsoft Virtualization with Hyper-V - better value? The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. ► February (8) Boost Sales 10% with an Investment in Sales Enable. IDC: Economic Buyers, Digital Overload and Sales E.

Microsoft 40

Microsoft ROI Licensing Social Media 40

The ROI Guy

OCTOBER 22, 2010

According to Harte-Hanks, “The key for marketers and sales people, of course, is to stake out a strong position early in the process, maximize influence through effective targeting and message delivery, and make an impact on the decision-makers before it is too late.&# IDC: Economic Buyers, Digital Overload and Sales E.

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45