Sales and Marketing Management

MARCH 4, 2018

Harvard Business Review estimated that customer acquisition is 5 to 25 times as expensive as customer retention. What’s more, a Bain & Company study found that increasing customer retention rates by a mere 5% boosts profits by 25% to 95%. Ajay Gupta has served as CEO of Stirista since founding the company in 2010 at age 26.

Customer Service 286

Customer Service Retention Hiring Account 286

Pointclear

JANUARY 26, 2012

Ruth Stevens is Founder of eMarketing Strategy , a consulting practice that assists companies in building their customer acquisition and retention strategies. The DMA’s 2010 Response Rate Report reported a healthy 1.68% response rate to B-to-B prospecting letter mail and 2.18% to its cheaper cousin, postcard mail.

Media 233

Media Direct Mail netFactor Trade Show 233

Hubspot Sales

MARCH 20, 2020

This starts by using soft skills to build trust with those you're coaching the same way you would build trust with a prospect or client. Some of these skills included listening and communication skills, product and service knowledge, presentation skills, sales process, and engaging prospects. Improved employee retention rates.

Sales Coaching 106

Sales Coaching Research Coaching Sales Methodology 106

Pointclear

MAY 23, 2011

Ruth is Founder of eMarketing Strategy , a consulting practice that assists companies build their customer acquisition and retention strategies. Business marketers are always suspicious of the data they are getting from list and data companies, whether its prospecting lists or data elements purchased for “append,” to fill in gaps.

Resources 160

Resources Marketing B2B Study 160

Hubspot Sales

AUGUST 25, 2018

A quick Google search or skim through your favorite sales blogs will show article upon article about how to hire the perfect reps, increase customer retention, and write the perfect sales job description -- for good reason. In 2010 -- a mere eight years ago -- 44% of respondents reported an average sales tenure of more than three years.

Hiring 111

Hiring Churn Survey Promotion 111

Anthony Cole Training

JUNE 22, 2011

Dont miss "5 Ways That Managers Can Impact Sales This Year in the May-June 2010 SalesforceXP magazine! Prospecting (25). qualifying prospects (13). qualifying sales prospects (10). sales prospecting (34). Sales and a Fish Story. 3 Lessons for Effective Communication in Selling. Motivational (8). Negotiating (2).

Hiring 136

Hiring Ideal Customer Profile Webinar Metrics eBook 136

Igniting Sales Transformation

JULY 18, 2018

The importance of building and maintaining strong business relationships with prospects and customers is talked about often, and from my perspective this is an area of opportunity for salespeople, given how competitive it can be in selling today. She has also worked at Oracle as well as Hewlett-Packard. www.konposit.com.

Microsoft 48

Microsoft Customer Hiring Oracle 48