The ROI Guy

APRIL 22, 2010

released its second annual Microsoft SMB/Partner Insight Report and the study shows that although SMBs remain concerned about the business climate, most will increase technology spending in 2010, highlighting the role of IT as a strategic business tool in this crucial sector of the global economy. Microsoft Corp.

Microsoft 40

Microsoft ROI Face-to-face Small Business 40

HeavyHitter Sales

AUGUST 29, 2010

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. The Spread Offense AND Complex Sales Strategy » August 29, 2010. Sales strategy sessions based upon real-world win-loss studies and information.

Sales Meeting 101

Sales Meeting Meeting Hotels How To 101

The ROI Guy

JUNE 3, 2010

Recent reports from IDC and Gartner confirm earlier predictions that 2010 will see a rise in IT spending. gain in software spend, and a sluggish 1.5% spending increase in 2010 compared to 2009, with the largest increases in the government / public sector. gain in software spend, and a sluggish 1.5%

Campaigns 40

Campaigns Government Marketing Forecasting 40

HeavyHitter Sales

AUGUST 2, 2010

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. » August 02, 2010. Sheaffer | August 06, 2010 at 01:27 PM. » A Salespersons Most Important Competitive Weapon. Best New Sales Book of 2011.

Penetration 108

Penetration Decision Maker Software Software 108

HeavyHitter Sales

NOVEMBER 5, 2010

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. » November 05, 2010. Posted by: Eric Goldman | November 15, 2010 at 01:29 PM. » A Salespersons Most Important Competitive Weapon. Categories.

Marketing 113

Marketing Lead Rank Lead Scoring Sales Cycle 113

Tenfold

OCTOBER 10, 2017

The theory of gamification gained popularity as early as 2010, when the engagement and productivity gains from the strategy captured the fascination and funds of venture capitalists. In fact, Badgeville, one of today’s leading enterprise gamification software companies, started operating in 2010. Easy Progress Monitoring.

CRM 40

CRM Competition Motivation Software 40

HeavyHitter Sales

FEBRUARY 8, 2010

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. » February 08, 2010. A Salespersons Most Important Competitive Weapon. Closing Techniques Using Sales Linguistics. Top 7 Critical Sales Trends for 2012.

Penetration 92

Penetration Software Software Sales 92

HeavyHitter Sales

JUNE 15, 2010

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. TOP 20 GREAT SALES BLOGS » June 15, 2010. Posted by: Björn | June 16, 2010 at 10:59 AM. » A Salespersons Most Important Competitive Weapon.

Training 90

Training Penetration Sales Cycle ROI 90

HeavyHitter Sales

DECEMBER 27, 2010

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. How to Hire a VP of Sales » December 27, 2010. A Salespersons Most Important Competitive Weapon. Closing Techniques Using Sales Linguistics. Categories.

Motivation 107

Motivation Penetration Hiring Decision Maker 107

Pointclear

SEPTEMBER 27, 2012

and notes how transformation has been driven by marketing budgets reaching new lows in 2009 and 2010: “Marketing, rather than just trying to do more with less, had to do something differently and had to transform.”. Click to start video at this point — Dave discusses the recent ITSMA report—“Marketing Transformation: Are We There Yet?”—and

Social Media 170

Social Media Marketing Outsourcing Services Hiring 170

The ROI Guy

NOVEMBER 14, 2011

According to the 962 respondents, SMB IT spending on hardware, software and services has increased from an average of $108K per organization in 2009, to a planned $143K in the second half of 2011. These findings are leading some to predict that the ability to attract and retain talent will quickly become a major IT challenge.

Case Study 69

Case Study Marketing Proposal Hiring 69

The ROI Guy

MAY 6, 2010

New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax. Gartner CIO Study Highlights Need for Outcome-Base. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

ROI 40

ROI B2B Demand Generation Agencies Hiring 40

The ROI Guy

DECEMBER 9, 2010

Thursday, December 09, 2010 Seeing ROI in the Cloud? Indeed, early cloud computing case studies reveal the potential for better cost savings, scalability, agility, performance and more. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi. Latest Research.

ROI 40

ROI Social Media Media B2B 40

The ROI Guy

JANUARY 10, 2011

IT Spending on the Rise, But Executives Remain Economic-Focused A recent IT spending survey from Forrester confirms that 2010 remained a tough year for IT. Although enterprise technology budgets were trending upward, the progression was slight, in 2010 compared with 2009. Gartner CIO Study Highlights Need for Outcome-Base.

ROI 40

ROI Social Media Decision Maker Survey 40

The ROI Guy

DECEMBER 23, 2010

Thursday, December 23, 2010 CIO Priorities for 2011 Indicate Continued Frugalnomics Focus According to a survey from the National Association of State Chief Information Officers (NASCIO), there has not been much to cheer about this holiday season as a public sector CIO. Gartner CIO Study Highlights Need for Outcome-Base.

ROI 40

ROI Social Media Face-to-face Survey 40

HeavyHitter Sales

JULY 15, 2009

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. The bad news is you will be swamped with assignments, readings, and studying for tests. A Salespersons Most Important Competitive Weapon. Categories.

Penetration 68

Penetration Journal Call-back Study 68

The ROI Guy

FEBRUARY 14, 2011

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

Social Media 60

Social Media ROI Media B2C 60

The ROI Guy

FEBRUARY 15, 2011

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

Social Media 45

Social Media ROI Media B2B 45

Hubspot Sales

JANUARY 21, 2021

This book was an answer to the worldwide attention received by Sandberg's 2010 TED Talk in which she reinvigorated the conversation about women in the workplace. Review : "Before I do the next software deal, I'll refresh on the points in 'Reality Check.' Lean In: Women, Work, and the Will to Lead " by Sheryl Sandberg.

Outsourcing Services 133

Outsourcing Services Face-to-face Social Media Motivation 133

The ROI Guy

DECEMBER 6, 2010

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? Sources: • SiriusDecisions B-to-B Buyers Survey 2010, on an online survey of more than 600 b-to-b marketers • IDC Executive Tele Briefing on Sales and Marketing Strategies for 2010 Posted by Tom Pisello at 8:55 AM Email This BlogThis!

ROI 40

ROI B2B Social Media Buying Cycle 40

The ROI Guy

JANUARY 20, 2011

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

ROI 40

ROI Social Media Media Campaigns 40

The ROI Guy

OCTOBER 22, 2010

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before. Gartner CIO Study Highlights Need for Outcome-Base.

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45

The ROI Guy

JULY 15, 2009

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

ROI 40

ROI Social Media Media B2B 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi. Latest Research.

ROI 45

ROI Buyer Buying Cycle Social Media 45

The ROI Guy

FEBRUARY 4, 2009

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

ROI 40

ROI Social Media Microsoft Media 40

The ROI Guy

JANUARY 25, 2011

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

ROI 49

ROI Buying Cycle Social Media Webinar Metrics 49

Sales and Marketing Management

SEPTEMBER 7, 2017

attempts to successfully prospect a stranger – a 74 percent increase since 2010 when prospecting required just 4.7 Here are the key features to look for when evaluating sales development software: Ability to view, track and manage daily outreach goals. It now takes an average of 8.2 Clear understanding of territory and assigned leads.

Engineering 180

Engineering Top of Funnel Revenue Hiring 180

The ROI Guy

FEBRUARY 4, 2009

As TCO studies have taught us however from the time Bill Kirwin first developed these models for Gartner, it is important to look not only at purchase cost of the solution, but the ongoing costs over the entire ownership lifecycle. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

Microsoft 40

Microsoft ROI Licensing Social Media 40

SalesLoft

JUNE 25, 2019

As SalesLoft expands our presence across the pond , we have been studying the ways in which sales in the UK is different than in the US. They worry that GDPR means you can’t do what you described that you were doing back in the 2009-2010 timeframe, where you get a list of phone numbers to call, addresses to email.

Cold Calling 40

Cold Calling Face-to-face Hiring Call-back 40

Sales Hacker

SEPTEMBER 8, 2020

He goes, “We’re excited to see the software. First of all, quality conversations, down from eight on average in 2010 to five. in 2010, now near 10. One topic I want to make sure we cover is this idea of a dream meeting, the perfect person, the chief HR, the CHRO, if you’re selling HR software, the CFO, the CRO.

Meeting 71

Meeting Top of Funnel Outbound How To 71

The ROI Guy

FEBRUARY 4, 2009

Cold, hard decisions are being made on where to trim personnel, hardware and software spending. Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Latest Research.

ROI 40

ROI Social Media Analysis Microsoft 40

The ROI Guy

JANUARY 17, 2011

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

ROI 45

ROI Lead Rank Lead Scoring Tools 45

The ROI Guy

NOVEMBER 8, 2006

Study participants reported that on average a database administrator could manage over 30 Microsoft SQL Server 2005 databases, while Oracle 10g implementations required one DBA per 10 databases. To assure similar comparisons, the study examined potential differences in the application, load and complexity of the database instances.

Oracle 40

Oracle Microsoft ROI Outsourcing Services 40

SBI Growth

AUGUST 28, 2012

If your next sales leader candidate has 15 years of software sales experience, does it really matter if he was able to sell an on premise enterprise system to a customer in 2002? In 2010, McKinsey published a study called Solutions Selling: Is the Pain Worth the Gain? Blockbuster declared bankruptcy.

Hiring 267

Hiring Buyer Persona Solutions Selling Buyer 267

OnePageCRM

MARCH 8, 2017

Watch this video of Steve Jobs announcing the iPad price on stage in 2010. One way to do this is to talk about the real-world value your product will deliver – If your HR management software can help your client save $200k on recruitment, use that as your price anchor. Why is Enterprise Software so Expensive? asked Jobs.

Discount 55

Discount Lead Rank Top of Funnel Enterprise 55

The ROI Guy

SEPTEMBER 4, 2007

by 2010 [2]. Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

ROI 40

ROI Social Media Comparison Networking 40

The ROI Guy

NOVEMBER 8, 2006

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

ROI 40

ROI Social Media Benefit Oracle 40