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The Comprehensive Guide to Consolidating Your Marketing Tech Stack

Zoominfo

In 2011, Scott Brinker compiled the first of many marketing technology “Supergraphics,” illustrating the rapid growth of companies supplying digital marketing tools. “We’re in a time of uncertainty,” says Hussam AlMukhtar, senior director of demand generation at ZoomInfo.

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Is Your Marketing Message Just Noise?

SBI Growth

Two years have passed since the SEC published its Customer Purchase Decision Timeline study. In 2011, 57% of the Buyer’s Journey was completed before first contact with a sales rep. A BPM provides the marketing team a blueprint for effective demand generation and lead management. Today, that number has increased to 65%.

Marketing 310
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The Pipeline ? Death Of Salesman 2.0?

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. The book was sold by the author, publisher, pr firm, Oprah , and these days social media, but Amazon, they just delivered it. July 19th, 2011.

Pipeline 267
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The Pipeline ? 23 Marketing Tips For Avoiding Small Business Failure

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. You may need to rethink the media and promotional offers that currently make up your marketing program. October 1st, 2011. September 30th, 2011.

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The Pipeline ? Is Cold Calling Dead?

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. October 10th, 2011. October 10th, 2011. Jorge, Thanks for your input, I do think social networking will continue to have impact. August 2010.

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The Pipeline ? Not Different ? Sales eXchange ? 132

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. Demand Generation. Social Buying. Social media. Social Selling. For Email Newsletters you can trust. February 2012.

Pipeline 214
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The Pipeline ? When the customer can't be consoled, console the.

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. August 12th, 2011. Good ideas need a home and you’ve built a great sales library with an abundance of study rooms. August 12th, 2011.

Pipeline 257