article thumbnail

Solution Selling Is Exactly What Today’s Buyer Wants

Sales Hacker

A whopping 50% of your prospects may not be a good fit for the product/service you sell. So why did HBR declare the solution selling methodology dead in 2012? Buyers in 2012 had come a long way from the buyers of the 1980s. Think of the times a prospect has needs which extend beyond the scope of your off-the-shelf products.

article thumbnail

The Fastest Growing Companies in Boston Hiring For Sales

CloserIQ

Drift provides a conversational sales and marketing platform that allows businesses to better connect with prospects and customers. Founded 2012. Founded 2012. Founded 2012. Panorama Education is a data analytics provider for K-12 school districts, seeking to improve education through comprehensive surveys and analytics.

Hiring 76
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Chief Executive Customer Redefines Business For Midmarket Companies

Score More Sales

Customers, partners, prospective customers and employees from around the world participated in a huge but fantastic event. Marketers can replace best guesses with factual information (analytics) courtesy of data their technology team will be offering up dissected and interpreted thanks to new tools being used now.

Company 192
article thumbnail

Prognostications And Wild Ass Guesses For 2015

Partners in Excellence

Analytics/Big Data. And the same ones that I saw in 2013, 2012………1980. Big Data/Analytics, Gamification, Social Selling, all the Marketing and Sales Automation tools……none of them existed in 1980! I remember participating in a “Prospecting Scavenger Hunt” in 1985. Gamification.

Fashion 90
article thumbnail

Heavy Hitter Sales Blog: Are Top Salespeople Born or Made?

HeavyHitter Sales

Top 7 Critical Sales Trends for 2012. February 2012. January 2012. Lesser-performing self-made salespeople are not as fluent in these languages, so they tend to focus on likability and friendliness with prospective customers. February 2012. Heavy Hitter Sales Blog. Recent Posts. Best New Sales Book of 2011.

article thumbnail

Remote Selling Viewpoints with Hans Fuller of @StorySlab

SBI

StorySlab is the convergence of UI/UX design, platform, technology, digital media (that typically already exists), and the ability to capture data and provide analytics from what is usually a pretty dark corner of the sales cycle. And it’s the part that a prospect cannot do on their own… the close. Likely not. How to prepare?

article thumbnail

CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

Pointclear

Stephanie Tilton is a content-marketing consultant who helps B2B companies craft content that engages prospects and customers, nurtures leads and advances the buying cycle. She has produced hundreds of white papers, case studies and eBooks for a range of organizations, including some of the world's leading technology companies.