Sales and Marketing Management

OCTOBER 1, 2012

Issue Date: 2012-10-02. Teaser: A Q&A with Fay Beauchine, President of the Business Loyalty Division of Aimia, a worldwide purveyor of incentive and loyalty management programs. Author: SMM. read more

Loyalty 168

Loyalty Incentives Incentive 168

Sales and Marketing Management

DECEMBER 17, 2018

The magazine’s current publishing group, Mach 1 Business Media, began publishing Sales & Marketing Management in 2012. Today, gift cards are the most commonly used incentive (outside of cash) to drive performance and to reward top performers. I am honored to have served as its editor since that time. Our “Trends In.”

Journal 149

Journal Compensation Incentives Incentive 149

Jeffrey Gitomer

MAY 22, 2011

There is an incentive for that person to maintain or improve his or her performance to stay at the top. KEY POINT OF UNDERSTANDING: Incentives and awards are economic stimuli of the first degree. Customer Loyalty. There is no time like the present to change things up in 2012 to ensure its better than 2011! Real stimulus.

Hiring 291

Hiring Social Media Loyalty Incentives 291

SBI Growth

SEPTEMBER 6, 2012

Building loyalty at the individual driver level is important, but not a means to double revenue in a 5 year span. We partnered with a consulting firm to help us identify the right sales resources, define the sales processes, and determine the proper metrics and sales incentives.”. Caliber can't increase accidents.

Hiring 297

Hiring Penetration Demand Generation Targets Incentives 297