SBI Growth

DECEMBER 26, 2012

From my point of view, three big trends will affect marketing planning in 2013. As we head into 2013, it is taking on new meaning. An important step to take for 2013 is to bring these together into a comprehensive digital marketing strategy that best connects with your customers. Look for nurture marketing to expand in 2013.

Trends 316

Trends Top of Funnel Marketing Eloqua 316

SBI Growth

SEPTEMBER 22, 2013

You’re completing 2013 and building your marketing strategy for 2014. Maybe it’s Marketing Automation (Eloqua, Marketo, etc.), Perhaps you’re beginning to roll out marketing automation or some form of company-wide communication program. Poorly executing one of these major initiatives will cost you your job in 2014.

Eloqua 316

Eloqua Marketo Buyer Persona Collateral 316

Velocify

JANUARY 29, 2013

Recent acquisitions of Pardot, and Eloqua, and rumblings of IPO prep for other players in the space validate the attraction to marketing automation. One popular solution category, marketing automation, has been growing rapidly during the past few years and continues to be a very hot segment.

Inside Sales 71

Inside Sales CRM Leads360 Eloqua 71

The Sales Association

MAY 22, 2011

Some are taking a more comprehensive approach using tools like Marketo and Eloqua. ► 2013. (1). Denise: Everyone is using email, more often than not, the standard bearers (Constant Contact, Exact Target, Vertical Response). Smaller companies look to Emma for their solution. Supporting sales associations and sales professionals.

Telemarketing 24

Telemarketing Lead Generation Outsourcing Services Sales Qualified Lead 24

The Sales Association

FEBRUARY 25, 2011

” According to one of the top salespeople at Eloqua, Jill Rowley, the line between “personal” and “business” social media is very transparent. ► 2013. (1). They give readers every opportunity to get to know their background and their company. Supporting sales associations and sales professionals.

Social Media 22

Social Media Media B2B Twitter 22

Sales Hacker

OCTOBER 7, 2021

Most recently, she held a variety of executive roles at Sailthru from 2013-2020, ultimately becoming the company’s Chief Revenue Officer. She was recruited in 2013 to help address the pediatric healthcare crisis in South Africa at the request of the Nelson Mandela family. Reva Pellerin.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130