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Digital Marketing Takes Center Stage

Sales and Marketing Management

In 2014, he co-wrote an article for MIT Sloan Management Review entitled “The Nine Elements of Digital Transformation” in which the authors state, “Leading digital change requires managers to have a vision of how to transform their company for a digital world.” “Digital transformation is using technology to radically change the way you do business.

Marketing 120
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Why Your Focus on Quota is Killing Revenue Growth

SBI

The more elaborate “magical” tricks make use of smoke and mirrors not unlike how some people construct forecasts. There’s no way to calculate that answer based on quota attainment analysis. And you have five months to prepare for 2014. You lose sight of that when you focus on “hitting the numbers.”.

Quota 135
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Bring your feelings, gut instinct, experience, and constructive emotion into the boardroom and sit at the table. If you do something constructive with your doubt, and use it to advance yourself, it can be an asset. A people person with extensive C-Level experience in enterprise software, business development and operations.

Hiring 130