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A Sales Leader’s Blueprint for 2014

SBI Growth

You know you need to begin planning for 2014 now. VPs of Sales are asking the question “What have I done before?”. Market conditions 12 months ago were very different. Why This Matters— The size of your addressable market has shifted. Generating demand inside these customers is different. Sales training.

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Midsize Business Optimistic

Score More Sales

Expand market niche (70%). So says the study done by The Hartford, in September of this year, called the 2014 Midsize Business Monitor. When it comes to innovation (one of my interests within growing companies), it was interesting to see these statistics among the participant mid-market companies: 53% use cloud computing.

Hiring 198
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How Is Cloud Computing Helping Productivity

Score More Sales

There is no question that the ease of collaboration in 2014 and 2015 is helping businesses and making better use of everyone’s time. From a sales tools perspective, I have seen productivity gains as well as losses. It seems that there are so many tools to help professional sellers and marketers. Productivity Increases.

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Differentiate By Being Useful To Your Buyers

Score More Sales

I had a chance to catch up with best-selling author and modern marketing expert Jay Baer who has been the host of the IBM Smarter Commerce Global Summit 2014 Tampa this week. JB: In their zeal to embrace content marketing, many brands are creating content that is wholly self-referential. LR: What’s next in social?

Buyer 200
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One Thing Missing from The New Way of Selling - Part 2

Understanding the Sales Force

It''s a great description of how their salespeople and many inside salespeople operate. It describes mostly young, social salespeople, who sell inside and to marketers who are also mostly social sellers. And it does work if you have a suitable product, price range, technology, target market and sales cycle.

Airlines 196
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Money Monday Publish Content

Score More Sales

This week thousands of content creators are getting together in Boston to hear about how inbound marketing has developed over the past year in a big event called INBOUND 2014. Initially for customers of Hubspot, the INBOUND event now attracts thousands of marketers, sales leaders, and business builders from around the world.

Hubspot 186
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Top 20 Sales & Marketing Vendors to Follow on Twitter @Dreamforce ’14

SBI

They’ll all be participating in this year’s Dreamforce 2014 event at the Mosconi Center in San Francisco. More than 1400 sessions, more than 350 exhibitors, 18 keynotes, 20 parties, 2 rock concerts, and 5 opportunities to help charities on site, there is perhaps no bigger event for sales and marketers. ActonSoftware.

Vendor 139