Zoominfo

FEBRUARY 25, 2018

93% of B2B marketers use social media, and with good reason—it works ( source ). A 2014 study revealed that the ten most socially connected brands saw 31% greater revenue growth than the least connected brands. We haven’t been shy about touting the benefits of social media in B2B sales and marketing. Not listening.

Social Media 147

Social Media Media B2B Marketing 147

Score More Sales

DECEMBER 23, 2013

CRM: Your CRM system will have to do’s for you (assuming you are setting next actions in your CRM system) – if not, START THIS in 2014. The post 9 Steps to Boost Sales in 2014 Part 2 Planning appeared first on Score More Sales. This directly helps you set up new calls and contacts. There is an easier way now – all leads in CRM.

InsideView 238

InsideView Compensation Inbound Lead Rank 238

SBI

AUGUST 28, 2014

You’ll find them and more in our new Top Marketing Tools of 2014 guide. And you can learn all about them in this multi-media guide! Perhaps you want tools that deliver rich content that lets you convert more prospects into leads and leads into opportunities. Think we missed something?

Tools 137

Tools Sales Tools Media B2B 137

The Pipeline

NOVEMBER 15, 2021

Simon Hares set up SerialTrainer7 Ltd in 2014 with a view to getting people where they need to be quicker and leaving them there better. Subscribe today , and take the Breakfast on the go! With over 25 years experience training sales and management the training is described as more than different, it is relevant.

Ideal Customer Profile 173

Ideal Customer Profile Retail LinkedIn Media 173

Pipeliner

FEBRUARY 22, 2020

Social media pervades almost every aspect of our lives, from catching up with classmates to sharing vacation photos with family. As marketers continue to try to find the best way to utilize social media to reach potential customers, businesses are continually examining how effective their efforts are in achieving a return on investment.

Social Media 81

Social Media Media Consumer Survey 81

Pointclear

MARCH 27, 2014

Co-hosts Paul and Allan tee up the show by discussing several hot news items relevant to the B2B market - Here’s what they noshed on, on Episode #5: According to the latest CMO Survey, 85% of CMOs either have not shown any impact from social media spending or have only a qualitative sense of its effectiveness.

Social Media 223

Social Media Media B2B Decision Maker 223

No More Cold Calling

DECEMBER 23, 2014

I love social media marketing so much that I recently earned a degree in digital marketing, and Facebook and Twitter have allowed me to stay in contact with great friends who are now spread out across the globe. Social media was not part of our lives, nor were cell phones. I first started in marketing in 1987.

Face-to-face 276

Face-to-face Social Media Facebook Film 276

A Sales Guy

DECEMBER 3, 2013

For 2014, I’m predicting it will be the year of execution and strategy and most companies won’t be ready. Social selling and social media are disrupting traditional engagement channels. You need to know how your going to leverage social media and social selling. 2014 is the year of execution and strategy.

Strategy 115

Strategy InsideView Hiring Social Media 115

SBI Growth

OCTOBER 14, 2013

Media selection and promotion plans. An example of the offering is below: Content audit and map. Development of a content marketing function. Buying personas and buying process maps. Editorial calendar. Production schedule. Topics, themes, and campaigns designed. Measurement and feedback loops.

Demand Generation Agencies 316

Demand Generation Agencies Marketing How To Face-to-face 316

InsideSales.com

APRIL 27, 2020

Social media mastery: Have you figured out how to use social media to grow your business or rally your supporters around an important cause? Find out how you can become a social media expert here! In this article: How to Become a Social Media Expert. The 7 Levels of Social Media Mastery. Level 1: Core.

Social Media 58

Social Media Media Facebook Follow-up 58

Engage Selling

OCTOBER 2, 2014

There are still many sales leaders, sellers and companies that are not embracing social media. At this point in 2014, social media has been integrated heavily into our personal and professional lives. It’s no longer a “nice thing to have” but rather a necessity to reach maximum success with your sales. Here are a few […].

Social Media 82

Social Media Media Quota Networking 82

Sales and Marketing Management

OCTOBER 5, 2014

Issue Date: 2014-10-06. Teaser: Social media is big and it’s only getting bigger. Social media is big and it’s only getting bigger. Author: Tim Minahan, CMO, SAP Cloud. read more'

SAP 290

SAP Social Media Customer Media 290

SugarCRM

APRIL 8, 2014

The post Nine Things I Learned at Social Media Marketing World 2014 appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Social Media Techie Stuff'

Social Media 46

Social Media Media Marketing Compensation 46

Sales and Marketing Management

SEPTEMBER 23, 2013

Teaser: In a recent survey, 86 percent of marketers said social media is important to their businesses, yet only one in four agreed they were able to measure their social activities. If you want to get serioius about social media marketing, here are three solid starting points. read more'

Social Media 219

Social Media Trends Marketing Survey 219

SBI Growth

SEPTEMBER 28, 2013

A recent study by CEO.com shows that 70% of Fortune 500 CEO’s are not on Social Media. Get your copy by siging up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute ". You work hard to monitor your brand on TV, media, and radio. Lack of Presence. How does LinkedIn help?

Decision Maker 328

Decision Maker How To Ideal Customer Profile Social Media 328

SBI

MARCH 5, 2013

What if today you were given notice that your sales quota will double in 2014. You don’t need anyone else to insist that you significantly increase revenue in 2014. Why not start this very minute with our new multi-media guide. Would you have doubts about your ability to achieve the new objective in the year ahead?

Revenue 127

Revenue Hiring Decision Maker CRM 127

Sales and Marketing Management

JUNE 22, 2014

Issue Date: 2014-06-23. Teaser: When marketers evolve their tactics and view digital media as a unique marketing function, they start to realize the cross-functional power it can have, its ability to independently impact the brand and the bottom line, and its capacity to deliver B2C results for B2B marketers. Author: George Pfeiffer.

B2C 222

B2C B2B Strategy Media 222

One of a Kind Sales

AUGUST 17, 2021

And have read that 95% of B2B buyers research companies online before making purchases (that was in 2014 – my guess is that has only gone up!) And 53% of B2B buyers are using social media to […]. The post How to Drive the Buying Process appeared first on One of a Kind Sales.

Social Media 93

Social Media How To B2B Buyer 93

SBI Growth

JULY 30, 2013

This is the time of year when Marketing leaders start mapping out 2014 changes. Making the Number in 2014 starts now. Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Participate and learn what top companies are doing to make the number in 2014.

Lead Rank 325

Lead Rank Penetration Collateral Analytics 325

Sales and Marketing Management

JULY 13, 2014

Issue Date: 2014-07-14. Teaser: Most corporate social media accounts function more as a customer service tool than a sales tool, and there’s nothing wrong with that. Instead, this function of social media should be pushed down to the employee level and used to develop 1-on-1 relationships. read more'

Social Media 189

Social Media Face-to-face Twitter Facebook 189

No More Cold Calling

JANUARY 2, 2014

As you’re planning for 2014, forget resolutions. The media is flooded with articles about resolutions right now. As you’re planning for 2014 , don’t just give your sales team an annual quota and expect them to make it rain. What referral-selling goals have you set for your team in 2014? Set manageable goals instead.

Referrals 240

Referrals Small Business Small Business Enterprise 240

SBI Growth

JANUARY 5, 2014

In this post I want to recommend three ideas to raise your game in 2014. If you want to make your number in 2014, your team needs to master social prospecting. Social prospecting is leveraging social media to generate appointments. Challenge yourself in 2014 with a serious New Year’s resolution. Lack of quality leads.

Sales Management 310

Sales Management Face-to-face Decision Maker Travel 310

SugarCRM

MAY 27, 2014

The post Seven Things I Learned at Digital Summit 2014 appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Email Marketing Events Social Media'

Social Media 43

Social Media Email Marketing Lead Generation Media 43

No More Cold Calling

JANUARY 16, 2014

Now is the time to kick your prospecting efforts into overdrive, build a strong pipeline for 2014, and determine if you’re really getting the most traction out of each and every day. The media is flooded with articles about resolutions right now. (I Here are six ways to be more successful (in your sales career and your life) in 2014.

Referrals 224

Referrals Cold Calling eBook Small Business 224

SBI Growth

OCTOBER 28, 2013

Add in branding, digital media, social prospecting, collaboration solutions, etc. We have included his insight as part of our 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Participate and learn what Doug and other forward-thinking executives are doing to make the number in 2014.

Outsourcing Services 300

Outsourcing Services Demand Generation Agencies Lead Rank Lead Scoring 300

Sales 2.0

AUGUST 17, 2014

There was no way we would need something like this in 2014. I don’t see anyway my (media) company is I going to buy your product this year but I’d be ok talking to you guys since I like what you’re up to. So before we spoke I thought I’d help this salesperson by telling him the real situation.

Social Selling 322

Social Selling Webinar Metrics Follow-up Lead Rank 322

SBI Growth

OCTOBER 12, 2013

Most companies are in the heart of their planning process for 2014. Today’s post provides recommendations for revising your approach for 2014. Increased use of blogs, video, webcasts and social media are aimed at the new buyer. Register for our 7 th Annual Research Report to see how the best will make their number in 2014.

Buyer Persona 310

Buyer Persona Territories Compensation Buyer 310

SBI Growth

NOVEMBER 1, 2013

They reach new prospects with social media. The readership expanded when they shared the post with colleagues via social media. Next Steps: Prepare for 2014 now. Make the Number in 2014. Best practices are just a launch pad for more innovation. Technology – Top sales reps use technology as a force multiplier.

Hiring 308

Hiring Social Media Comparison Forecasting 308

SBI Growth

DECEMBER 25, 2013

Multi-channel coverage becomes an opportunity and a challenge area, as CMOs integrate media silos. By the end of 2014, 60% of CMOs will have formal recruiting process for people with data skills. This is why #7 suggests that by the end of 2014, 60% of CMOs will have a formal recruiting process for people with data skills.

B2B 325

B2B Enterprise Enterprise Analytics 325

SBI Growth

OCTOBER 21, 2013

As you plan for 2014, are you investing enough in both? Performance culture is studied in depth in our 2014 Research Tour. A media organization recently created home grown CRM system. By investing in both in 2014, you will set yourself up for long term success. The comp plan must incentivize the right behavior.

Hiring 293

Hiring Ideal Customer Profile Margin Face-to-face 293

SBI Growth

SEPTEMBER 9, 2013

Social media provides more insights that are increasingly influential. Social media is a key tool. Start work today on the 2014 compensation plans. They are the engine that will enable you to Make the Number in 2014. In today’s environment, “A” player sales talent is more informed than ever. Author: John Kenney.

Compensation 288

Compensation Competition Salary Social Media 288

Zoominfo

SEPTEMBER 22, 2023

Inferred intent is based on behavioral data, such as content consumption, website visits, technology use, and interactions on social media. We actually helped start this category back in 2014 through a partnership with Bombora. That’s why ZoomInfo has invested heavily to make sure we are the market leader in inferred intent.

Intent Data 130

Intent Data Buyer Intent Intent Data 130

Increase Sales

DECEMBER 30, 2013

Someone had to invent a word that combines mobile marketing with social media. By 2014 mobile will overtake desktop Internet searches. As previously discussed in this morning’s blog posting social media through content curation is also becoming a greater element within any integrated marketing plan and budget.

Social Media 139

Social Media Marketing Media Outbound 139

SugarCRM

MARCH 17, 2014

The post 12 Reasons You Should Prioritize Social Selling in 2014 appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Guest Blogger Social Media'

Social Selling 48

Social Selling Social Media Compensation Lead Generation 48

Customer Centric Selling

SEPTEMBER 20, 2013

Sales Training Article: Top Sales Tool for 2014. By John Kearney, Sales Benchmark Index (SBI) Image courtesy of FrameAngel at FreeDigitalPhotos.net As a Sales Operations leader, you have 3 major challenges heading into 2014. It has never been more necessary than it is heading into 2014. It''s low hanging fruit for 2014.

Sales Tools 45

Sales Tools Tools Training Collateral 45

SBI Growth

NOVEMBER 20, 2013

Read on and be better prepared to retain, hire (or become) a top sales rep in 2014. They recognize the immense emerging power of social media. They ask questions about social media tools and training they can deploy in the new role. Your best chance to Make the Number in 2014 is to start off with a deep team of “A” players.

Hiring 314

Hiring Social Media Compensation Buyer Persona 314

SugarCRM

JANUARY 7, 2014

[button class="lbp_secondary" link="[link] align="center" size="medium" type="wide" style="solid" icon="lightbulb" title="Learn More"]Sign Up[/button][/box] The post 14 Marketing Automation Benefits for 2014 appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion.

Benefit 35

Benefit Marketing Lead Nurturing Social Media 35