CMO: Are you going to have a job in 2014
SBI Growth
SEPTEMBER 22, 2013
Consider this, Gartner says: “through 2015, 80% of social business efforts will not achieve the intended benefits”. Maybe it’s Marketing Automation (Eloqua, Marketo, etc.), They are also constantly getting hit with all kinds of information. Guess what, that is the same situation your internal buyer is going through.
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