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Where is Marketing Going. and Growing. in 2015? [PowerViews LIVE Highlights]

Pointclear

On March 3, 2015, Direct Marketing Magazine’s Editor-in-Chief, Ginger Conlon, joined me on PowerViews LIVE to talk about “Where Marketing is Going … and Growing … in 2015.” Take this opportunity to find out how you can direct your marketing and sales organization’s course for 2015. Marketing is no longer sequential.

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Sales Tips: How to Take Control of Your 2015

Customer Centric Selling

Sales Tips: How to Take Control of Your 2015. The Happy Camper - Through a combination of proper planning and consistency of execution, the year is already “done” from a revenue attainment perspective, and now it’s time to relax and charge the batteries so you can rocket out of the gate in 2015. Will your product suddenly get better?

How To 90
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2015 Sales Predictions

Your Sales Management Guru

2015 Sales Predictions. We believe in 2015 the focal points will be on velocity and execution; increasing the speed of the sales cycle and number of orders received. Prospective clients have done their homework as to their issues and potential solutions via the internet or other relationship.

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How to Easily Motivate and Incentivize Sales Pipeline Building

Understanding the Sales Force

Last week, I wrote about how the criteria you use to choose your all-time favorite songs is essentially the same as the criteria your prospects use to choose between you and a competitor. For example, each week I have around 8 hours of weed-eater work that I hate doing. Let me explain and then I’ll pivot to selling.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Marketing KPIs are changing. Here’s why.

Zoominfo

In 2015, they found that 70% of B2B marketing organizations reported the amount of pipeline they sourced as a KPI. For example, if a prospect downloads a whitepaper and six months later sales runs an outbound motion to re-engage them — who gets the credit? In 2020, that figure was down to 47%.

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New LinkedIn Tools for Sales

Janek Performance Group

First, you can directly send invites to prospects who are connections. For example, if you sell marketing automation solutions, you could join a Marketing Live Event and interact with others at the event. For example, “Like this content? My reply is, you trained them to talk to prospects and trust them to do that.