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Top Lead Generation Statistics for 2018

Zoominfo

By spending as little as six hours per week, 66% of marketers see lead generation benefits with social media ( source ). The post Top Lead Generation Statistics for 2018 appeared first on ZoomInfo Blog. Over 50% of B2B marketers do not use direct mail to generate leads ( source ). B2B Lead Generation Statistics: Successful Tactics.

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6 Challenges Threatening Salespeople in 2018

Hubspot Sales

New research from Richardson Sales Training reveals the biggest focus for sales professionals in 2018 should be articulating value. Top challenges facing salespeople in 2018 included: Creating a targeted prospecting strategy. 6 Challenges for Salespeople in 2018. Understanding how buyers make decisions. We’ve got a few ideas.

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B2B Sales Trends for 2018

Pipeliner

If you want to perform at your highest level in 2018, you can’t ignore the following trends. If you want to succeed in 2018, the odds are you need to know how to collaborate, manage and be managed by millennials,” says Mikko Honkanen of Vainu. “If Which of these B2B Sales Trends for 2018 do you think will have the biggest impact?

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How to Avoid the Biggest Hiring Mistakes in 2018

Zoominfo

Among other benefits, candidate personas help you: Write and place more effective job descriptions. What benefits do you offer? Recruiters always benefit when they cast a wider net. The post How to Avoid the Biggest Hiring Mistakes in 2018 appeared first on B2B Blog. Improve your employer brand.

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Salesforce Formulas for the Everyday Admin

Speaker: Steve Molis, Salesforce MVP

He’s put together a collection of universal formula tips and tricks, along with several of his personal favorites, so that you can get the benefit of a wealth of information without having to trawl through everybody else’s Salesforce problems. August 2nd 2018, 11 AM PST, 2 PM EST, 7 PM GMT This is where Steve Molis comes in.

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October 2018 B2B Blog Post Round-Up

Zoominfo

Among their many business benefits, buyer personas serve the purpose of helping you understand your target customers. The post October 2018 B2B Blog Post Round-Up appeared first on ZoomInfo Blog. Marketers develop buyer personas through quantitative research, existing customer data, and anecdotal observation. Continue reading.

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June 2018 B2B Blog Post Round-Up

Zoominfo

ABM offers many benefits, including improved customer experience, more effective campaigns, and increased sales and marketing alignment. There’s one caveat, though– you must have access to clean, high-quality data in order to reap these benefits. The post June 2018 B2B Blog Post Round-Up appeared first on B2B Blog.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.