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2018 Top MarTech Trends: Top Pain Points and Spending Priorities for CMOs

DiscoverOrg Sales

And what are the existing and emerging technologies that marketing teams will be spending more on in 2018? Whether you sell into the Marketing Department or you are marketer, check out our predictions for marketing spend in 2018, based on trends from year-over-year survey results. We expect to see this spend occur in 2018.

Trends 184
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51 Career-Changing Sales Productivity Statistics

Zoominfo

But, sadly, this isn’t often the case. Other selling tasks include prospecting, administrative work, data entry, market research, etc. The most popular sales tools include CRM, social prospecting, data and list services, email engagement, phone, and sales cadence ( source ). Thursday is the best day to prospect.

Hiring 197
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15 Bad Sales Habits & How to Break Them in 2018

Hubspot Sales

After a long day of sales calls, juggling what feels like a million prospects, and filling out endless CRM fields -- it’s easy for salespeople to slip into bad work habits. Avoiding Prospecting. But 2018 is all about team selling. Avoiding prospecting. Block off time for prospecting every week.

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Sales Strategy 101: The Ultimate Guide

Zoominfo

There’s no shortage of valuable information about prospects and customers — as long as you know how to access and apply it. One example of an outbound sales tactic is the triple touch process , where reps work to connect with prospects through a series of personalized messages. What makes a sales strategy effective?

Strategy 130
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3 Unmatched Sales Enablement Strategies to Try in 2018

Sales Hacker

In the spirit of sharing knowledge, I’m going to show you three sales enablement strategies that can help your sales team reach their goals in 2018: Provide on-demand consultation for sales reps. Linking your prospects with a happy current customer for a call can be a great way to remove any resistance and secure the sale. References.

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A Guide to Marketing Automation

Zoominfo

In an ideal world, marketing automation can help you engage with your prospects and customers efficiently and effectively. This new email list will send out thank-you emails, and then encourage them to download a case study. How Does Marketing Automation Work? Biggest Obstacles to Marketing Automation Success.

Marketing 246
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5 Ways to Build Up Customer Loyalty

Zoominfo

Their sales reps get super hands-on with prospects during the buying journey — they provide demos, answer questions, ask for feedback, etc. Then the prospect makes a purchase, and suddenly they’re on their own. But, featuring a customer in a case study will also make them feel important, valued, and more connected to your brand.

Loyalty 130