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July 2019 B2B Blog Post Round-Up

Zoominfo

8 Ways to Collect Better Customer Testimonials in 2019. Because customer-created content is an effective way to convince an audience of a product’s value and thus, convert more prospects into paying customers. In fact, the popularization of data-driven marketing is commonly tied to the introduction of the CRM in the early 1990s.

B2B 180
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8 Simple Steps to Prep Your Webinar Funnel for Sales

Zoominfo

The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Consider this: In 2019, ON24 surveyed its webcasting platform users. Read on to get the ins and outs of attracting prospects (and converting them into customers) with a step-by-step webinar formula. What Is a Webinar Funnel?

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Sales Enablement 101: A Guide For Empowering Your Sales Team

LeadBoxer

With valuable resources at their disposal, salespeople are able to make faster data-driven decisions, decreasing the time it takes to go from prospect to client. Sales reps have to provide valuable, personalized content to prospects in order to persuade them to make the deal. Check out the case study here.

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[New Data] RFP Automation a Must for High-Performance Sales Teams in 2020

Hubspot Sales

In our 2019 RFPIO Responder Survey, salespeople in technology, healthcare, and financial services revealed they’re working toward time management and revenue objectives with perseverance. CRM Integrations. Your preferred workspace is your CRM, so any proposal software you choose should integrate accordingly.

Data 72
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Sales Managers: The Reason Reps Don’t Follow Your Sales Process is You

Sales Hacker

Why aren’t you filling in the CRM?!” I’d nag when I hadn’t taken the time to get the right feedback on new changes I’d just implemented. Reps should manage as much of it as possible from the CRM so that they are not moving between many documents and spreadsheets. Company overview with case studies. Business case.

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How To Build Your Brand & Win More Sales (Even If You Hate Promoting Yourself)

Hubspot Sales

Instead, they provided a helpful case study. This same principle of content that helps your prospects get a result applies just as much if you're a business selling to another business. Write content that helps your prospects. Your prospect has hundreds of more words stuck in their head than they first disclose.

Promotion 107
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Why Cold Email Templates Don’t Work (& What to Do Instead)

Sales Hacker

This video training was originally presented at the 2019 Sales Hacker Success Summit. Here’s a print version… The REPLY Method For Cold Prospecting. The fundamental principle behind every prospecting activity should be: Don’t prospect to make a sale, prospect to start a conversation. Watch the Video.