Gong.io

DECEMBER 19, 2019

Some of those results are Gong’s articles, and what sets them apart is our focus on data-backed sales tips. Toss anecdotes and opinions out the window and let data tell the REAL story. As you know, Gong lives — check that, thrives — on (big) data. But before we continue … Where Does Gong’s Data Come From?

Data 122

Data Insurance Insurance Cold Calling 122

Zoominfo

JUNE 19, 2020

In an age where digital data increases at blinding speeds, achieving data privacy compliance takes a long time. Meanwhile, corporate projects to tackle privacy, data compliance, and information security initiatives spike sharply in the face of fines. Figure 1 : Scoops related to data-privacy initiatives have steadily risen.

Data 147

Data Relationals Case Study Face-to-face 147

SBI Growth

JANUARY 30, 2019

The CMO Guide to Data: Why Your Marketing Database Is Broken, and How to Fix It Hyper targeted advertising with highly personalized content will be table stakes for best in class marketing in 2019, but all your efforts could go to.

Advertising 168

Advertising Advertising Data Marketing 168

Zoominfo

JULY 9, 2019

Today’s round-up features content about collecting better customer testimonials, building sales pipeline, executing data-driven business strategies, and more! 8 Ways to Collect Better Customer Testimonials in 2019. 5 Key Considerations for a Data-Driven Retail Strategy. Let’s get into it. Continue reading. Continue reading.

B2B 180

B2B Retail Segment Scale 180

Zoominfo

DECEMBER 23, 2020

Even though it’s tradition at this time of year to reflect on old New Year’s resolutions, and draw up new ones — we can make a pass for 2019’s. As the heart of any data-driven company, your database helps sales and marketing professionals understand prospects in-depth, improve segmentation, pinpoint audiences,, and convert more leads.

Ideal Customer Profile 245

Ideal Customer Profile Data B2B Webinar Metrics 245

Zoominfo

FEBRUARY 22, 2021

In case you haven’t seen, there’s a deliciously data-driven subreddit called ‘Data Is Beautiful’. Best Selling Video Game Consoles 1977 – 2019 Credit: u/DataGrapha Best selling video game consoles 1977 – 2019 [OC] from dataisbeautiful 3. Thanks for the #EyeCandy, Fellow Redditors! ?

Data 130

Data Twitter Video Industry 130

SBI

DECEMBER 18, 2018

Time to Get Your Data & Tech Stack in Shape for 2019. As you plan your sales and marketing strategies for next year, have you assessed the state of your data and technology stack? She provided great insight on what B2B companies are doing to assess their current capabilities and get prepared for 2019.

Ideal Customer Profile 123

Ideal Customer Profile Webinar Metrics Data Lead Rank 123

Zoominfo

SEPTEMBER 10, 2020

Building customer loyalty has always been about gathering data. ZoomInfo data shows a rising amount of companies over the past decade have manager and executive job titles with the word “loyalty” in them. The data (and deals) helped improve the most valuable customers’ experiences. Loyalty marketing has evolved over the years.

Loyalty 226

Loyalty Data Airlines Influencer 226

Zoominfo

MAY 22, 2020

There is a wide spectrum of personal data that companies try to grab, and the sensitivity of that data is a factor in whether it is shared. Figure 1 : Beyond just the sensitivity of personal data, customers also want to know how companies will use this information. Breadth of Data is Defined by Sensitivity—and Comfort Levels.

Data 195

Data Policies SalesForce Consumer 195

Zoominfo

MARCH 8, 2021

Unless your company runs on ledger books and typewriters, business operations are impossible without digital data. This roadmap is read in the data a company is able to gather, purchase, and access about its prospects and customers. Data loss is common in all businesses. What is Data Backup & Recovery?

Data 182

Data Insurance Insurance How To 182

Sales and Marketing Management

APRIL 24, 2020

Whether you’re managing inside or field sales, gut instinct needs to take a back seat to data-driven insights. They need data. Lots of data. And they require the tools that allow them to leverage that data in ways that differentiate your business from the rest of the pack. Keep Data Clean and Current.

Data 240

Data B2B Ideal Customer Profile Strategy 240

Zoominfo

JANUARY 28, 2019

In 2019, ZoomInfo is taking to Twitter to host a series of 12 Q&A-type discussions. Discussions will dive into topics related to sales, marketing, recruiting, business growth, and of course, data. The 2019 #ChatZoomInfo Line-Up. Data Hygiene. Technographic Data. Date: 6/4/19 12pm- 1pm EST. Moderator: TBD.

Twitter 157

Twitter Account Based Marketing Cold Calling Hiring 157

Zoominfo

DECEMBER 16, 2019

The sales team at ZoomInfo believes in the power of the phone, and they recently put that belief to the test during the 2019 ZoomInfo Call Olympics: a three-hour call blitz with one purpose — connect with as many prospects and customers as possible before the clock hits zero. Is your data good? Prioritize high-quality contact data.

Cold Calling 200

Cold Calling Call-back Competition Scale 200

Zoominfo

FEBRUARY 5, 2019

But, we’re back and better than ever with our February 2019 installment. These profiles are made up of existing customer data, anecdotal observations, industry research and much, much more. Buyer personas are detailed profiles of your target customers built using a combination of data, anecdotal observation, and market research.

B2B 150

B2B Buyer Persona Hiring Ideal Customer Profile 150

Zoominfo

AUGUST 31, 2020

Working in the data space as the first employee of ZoomInfo, then known as DiscoverOrg, I have seen the good, bad and ugly of harnessing the power of big data. Let’s examine 3 data-centered predictions from the perspective of a prospective buyer , aspiring vendor, and B2B, at-large. One provider has the top level domain “.ai”,

Data 179

Data B2B Industry Engineering 179

DiscoverOrg Sales

FEBRUARY 13, 2019

Marketing has certain data needs. Sales and Marketing may have different data needs, but there’s a lot of overlap. When both teams have access to the same deep data, they can speak the same language. A 2019 Demand Gen Report asked: What are your biggest challenges to maintaining data quality in your contact database?

Ideal Customer Profile 202

Ideal Customer Profile Data Scale Marketing 202

DiscoverOrg Sales

JANUARY 8, 2019

But I love the concept of data-driven customer engagement. As CEO of DiscoverOrg, I have some strong opinions about data. Here’s what shook up the B2B data world in 2018 – and what I think that means for our industry in 2019. But in a few years, data-driven go-to-market muscle will be widespread.

Data 149

Data B2B Intent Data Intent 149

SBI Growth

APRIL 25, 2021

CEOs often get lost in data while trying to decide what’s working, if there is too much, or if it’s even correct. But even great data is futile if not activated properly across commercial functions. On today’s show, Mike Dickerson, CEO.

Data 246

Data Ideal Customer Profile Analysis Retention 246

SBI

DECEMBER 12, 2018

I asked thought leaders from various sales technology firms, how they think SalesTech will change the way salespeople sell in 2019. In 2019, that all changes. 2019 is going to be a great year to be a sales professional. How will technology change the way salespeople sell in 2019? Here’s what they had to say.

Sales Qualified Lead 139

Sales Qualified Lead Lead Rank VanillaSoft Lead Scoring 139

Zoominfo

MAY 21, 2019

And there you have it– the May 2019 B2B Blog Post Round-Up. Or, reach out to the ZoomInfo sales team to learn how our data solutions can scale and improve your sales and marketing efforts today. The post May 2019 B2B Blog Post Round-Up appeared first on ZoomInfo Blog. Continue reading. Final Thoughts.

B2B 189

B2B Lead Generation Lead Rank Consumer 189

DiscoverOrg Sales

APRIL 11, 2019

We have mad respect for the classics – but we’ve updated the sales reading list for 2019. 3 Ways to Use Location Data to Supercharge Your Sales Outreach. The post Top 7 Sales Books for Sellers of SaaS – for Spring Break 2019 appeared first on DiscoverOrg. it’s not beach reading, and b.) it’s almost 100 years old!

Hiring 210

Hiring Outbound Cold Calling Top of Funnel 210

DiscoverOrg Sales

MAY 2, 2019

Fast-forward three years: How has gender distribution changed in 2019? Read on to see our new 2019 benchmark study, where we compare data from the DiscoverOrg database over a three-year timeframe, to see whether the playing field has improved, leveled, and in some cases, gotten worse, in the era of #MeToo. Department.

Distribution 120

Distribution Decision Maker Study Enterprise 120

Sales Hacker

DECEMBER 3, 2019

Data-driven marketers aren’t playing to win a hand or two. And as more companies mature from making impulsive decisions based on data in spreadsheets to making data-driven decisions based on statistics collected through automation, more marketers are minimizing risk to play their cards by the numbers. Data Talks, Instincts Walk.

Sales Enablement 84

Sales Enablement Data Hiring Decision Maker 84

SBI Growth

MARCH 2, 2019

Today’s interview is a special one, we have two guests on SBI TV – a marketing leader and sales leader – you’ll learn they’ve teamed up to tackle data siloes and make data-driven decisions. We are joined by Jill.

Data 247

Data Marketing Sales Video 247

InsightSquared

MARCH 20, 2019

Although CRMs hold a lot of valuable account information, that information isn’t very organized or usable when confined to rows of data. This year, Lucidchart will also showcase an exciting new partnership at their Ramp 2019 booth with more details to be announced in May. Interested in joining the revenue ops event of the year?

SalesForce 94

SalesForce Revenue Account Proposal 94

Zoominfo

MAY 3, 2018

There’s no way around it, bad data impacts every aspect of a business — from lead generation to marketing, customer relationships, cold calling , and revenue. What Is B2B Data? B2B data is insightful information used to help drive sales and marketing efforts. It’s clear data is a critical business resource.

Data 100

Data B2B Decision Maker Lead Rank 100

LevelEleven

DECEMBER 4, 2019

On top of that, there are thousands of sessions offering the latest trends and data for each vertical in the Salesforce ecosystem. Although we obviously couldn’t attend every session or speak to every person, we’ve put together a list of the top 5 trends and topics we think you will find most important from Dreamforce 2019.

Trends 62

Trends Nonprofit SalesForce Google Analytics 62

Zoominfo

MAY 22, 2020

There is a wide spectrum of personal data that companies try to grab, and the sensitivity of that data is a factor in whether it is shared. Figure 1 : Beyond just the sensitivity of personal data, customers also want to know how companies will use this information.

Data 113

Data Policies SalesForce Consumer 113

PandaDoc

JANUARY 14, 2019

2019 is officially upon us. Recently I spoke alongside other industry experts where we discussed what trends we feel will make an impact in 2019. Its ubiquitousness on the web is driven by sites like YouTube and Vimeo, which might make this point an unlikely prediction for 2019. quintillion bytes of data per day.

Trends 88

Trends Marketing Top of Funnel Lead Rank 88

Zoominfo

OCTOBER 20, 2020

Through just September 2020, companies have rolled out 7% more products than in 2019 and 19% more than in 2018. What’s most interesting in the data is how product rollouts differ among small, mid-market, and enterprise companies that have faced unprecedented challenges in 2020. Source: ZoomInfo. Source: ZoomInfo.

Face-to-face 225

Face-to-face Enterprise Enterprise Trends 225

SBI Growth

SEPTEMBER 22, 2019

If you are like most companies, you are probably looking at 2019 performance as your baseline. It’s September. You and the rest of the executive team are beginning to think about next year’s revenue plan. This sounds good in theory.

Revenue 168

Revenue Data Company Research 168

Zoominfo

JULY 21, 2020

Instead, data analyzed by ZoomInfo generally indicates that firms seeking angel or seed funding, private equity, or Series A or B investments have seen an increase in action during the period from April 2019 through April 2020. Figure 1 : Early-stage investments generally showed an uptick from April 2019 to April 2020.

Microsoft 225

Microsoft Facebook Data Report 225

SBI

MARCH 1, 2019

State of Conversation Intelligence Q1 2019. This report aims to bring sales leaders up to speed on conversation trends that will help reps win more deals in 2019. Using the data and insights from this report you can build more powerful talk tracks and sales processes that will move customers through the funnel efficiently.

Conversion 74

Conversion Construction Top of Funnel Trends 74

Crunchbase

OCTOBER 14, 2020

Sales make the business world go ’round, but data is the gravity that holds everything together to be cohesive and coherent. Data teaches us the most important lessons: what went right or wrong, what can be improved, and what path forward we should take. Why is a data-first approach so important? Data As A Sales Tool.

Data 122

Data Churn Hiring Forecasting 122

Miller Heiman Group

FEBRUARY 11, 2019

But the new “Selling in the Age of Ceaseless Change: The 2018-2019 Sales Performance Report ” from CSO Insights , the research division of Miller Heiman Group , finds a bright spot for sellers who are prioritizing relationships. On its face, this looks like a dire moment. Ask your customers.

Forecasting 96

Forecasting Face-to-face Report Groups 96