Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Along with other modern B2B data, NAICS codes can provide a fine level of granularity that’s useful when prioritizing and routing accounts across a sales organization, developing personalized, relevant messaging, and many other applications.

Transportation 100

Transportation Chemicals Automotive Marketing 100

Highspot

OCTOBER 21, 2022

Some head-spinning facts about this disconnect include: As of 2020, companies had an average quota attainment rate of below 30%. Only 32% of B2B buyers feel sales reps are surpassing expectations (that is, going above and beyond what’s necessary to secure buyer business). Think of it as your internal sales enablement “user’s manual.”).

Sales Enablement 75

Sales Enablement Top of Funnel Scale Face-to-face 75

Highspot

JANUARY 19, 2022

And according to Salesforce’s State of Sales Report for 2020 , top-performing sales reps are up to 33% more likely to spend time training with their managers and up to 46% more likely to receive outside training from other sales experts. Here are some of their most popular options: Lead Generation Machine : Cold Email B2B Master Course.

Training 92

Training Lead Rank Hiring Course 92

Artesian Solutions

JUNE 28, 2018

B2B buyers are first and foremost still consumers. Their B2C experiences influence their B2B buying behaviours and decisions. But only 27% believe B2B sellers are doing a great job when it comes to offering a comparable B2B customer experience. B2B buyers today want a hyper-personalised customer experience.

Customer 45

Customer B2C Report Buyer 45

Cience

FEBRUARY 21, 2020

According to a study by Content Marketing Institute , 77% of B2B companies use an email marketing newsletter as part of their content marketing strategy. That same research confirms that 40% of B2B marketers say email marketing is a tactic that is critical to their success. 2020 vs. Cold Emails. 2020 vs. Cold Emails.

Campaigns 79

Campaigns Ideal Customer Profile B2B Top of Funnel 79

Artesian Solutions

APRIL 9, 2018

But the world of B2B sales is fast moving, and since we published our blog significant developments in tech innovation, particularly artificial intelligence have resulted in dramatic changes to ways in which sellers sell. Prediction is a skill that’s more important today than ever before. Outcomes focussed.

Lead Rank 40

Lead Rank Ideal Customer Profile Data Sales Qualified Lead 40

Sales Hacker

OCTOBER 7, 2021

Bring your feelings, gut instinct, experience, and constructive emotion into the boardroom and sit at the table. If you do something constructive with your doubt, and use it to advance yourself, it can be an asset. Recognize that B2B is human to human and it is at that level that you can make your magic. Doubt is a part of life.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130