Remove 2020 Remove Channels Remove Construction Remove Sales
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4 Ways the Pandemic Changed B2B Communication (From A Nationally-Representative Survey)

Sales Hacker

Too many sales teams, though, are continuing to use the same general tactics they used pre-2020. While we’re not yet able to claim victory over the pandemic, it’s time sales leaders think about what B2B sales might look like in a post-COVID world. We conducted a follow-up survey in July 2020 and again in February 2021.

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How to Create An Ideal Client Profile

Zoominfo

Similar to your ideal customer profiles (ICPs) , ideal client profiles allow you to construct marketing materials and content that are highly relevant to top-of-funnel clients. Below are some of the key benefits of using ideal client profiles in your sales and marketing strategies: Personalization: Everyone’s favorite buzzword.

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In Light of Coronavirus, Most U.S. Companies Lack Work-From-Home Technology

Zoominfo

Learn more about technographic data in ZoomInfo’s 2019 Technographic Data Report for B2B Sales Organizations. Polycom and Cisco Unity Connection), which integrate various communications channels and services into one platform. About Our Data On March 6, 2020, ZoomInfo analyzed its database of 20 million companies, filtering by U.S.

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Your Market’s New Normal

Pipeliner

But in the interest of time, rapid sales team brainstorming events can be just as productive. In sales, we do love our love frameworks. Construction, transportation, and the consumables markets as well. Including them in key sales calls without travel and expense is the new agility. Know all the changes.

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How to Create An Ideal Client Profile

Zoominfo

Similar to your ideal customer profiles (ICPs ), ideal client profiles allow you to construct marketing materials and content that are highly relevant to top-of-funnel clients. Below are some of the key benefits of using ideal client profiles in your sales and marketing strategies: Personalization: Everyone’s favorite buzzword.

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8 Ways to Integrate Social Media Into Your Sales Strategy

Hubspot Sales

In 2020, 91% of retail businesses have an active presence on two or more social media platforms. While your marketing team does a great job maintaining your brand’s overall presence on social, implementing social media into your sales strategy can lead to impressive results. Social Media and Sales.

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Digital Marketing Takes Center Stage

Sales and Marketing Management

Many B2B manufacturers still deploy a “catalog approach” to sales, with inside reps relying on frequent touches with prospects and customers to close deals. Even in the pandemic, many B2B companies tried to adapt that approach to the new world order by simply shifting in-person sales presentations to video calls.

Marketing 120