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The Promotion Gap for Women in 2020: Yes, It Still Exists.

Zoominfo

This data was pulled in January 2020. Although some companies do well elevating women to leadership positions —particularly in certain industries or at businesses of a certain size—new data from ZoomInfo suggest that the rate at which females are promoted to management and executive levels still pales in comparison to their male counterparts.

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The Promotion Gap for Women: Yes, It Still Exists

Zoominfo

The data in this blog was pulled in January 2020, before COVID-19 created drastic changes in employment—especially for women. Men Disproportionately Promoted Over Women, With a Few Caveats Across the United States, women comprise 47% of the workforce, as noted in U.S. In other words, a healthier pipeline for promoting women.

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16 Technology Trends Shaping eCommerce in 2020

Hubspot Sales

If the first few months of 2020 have taught us anything, it’s that uncertain times can call for quick pivots to sales and marketing plans. Businesses have had to evolve quickly with trade shows, events, and in-person sales meetings being canceled for the foreseeable future, likely throwing a wrench in many 2020 sales and marketing strategies.

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How to Prepare for the Coming Sales Team Super Storm

Understanding the Sales Force

So when a promotion for an upcoming webinar appeared in my Twitter feed last week I was equally astounded by the lack of anticipatory awareness of the sales training firm and online publication promoting it. Or, from the 4th quarter of 2020, when we expected the economy to come roaring back. Is that even possible?

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HOW TO RECESSION PROOF YOUR BUSINESS IN 2020

MarketJoy

Before the pandemic, economists from all around the world had been warning that another recession was eminent in late 2020. At MarketJoy we have made a comprehensive list of some essential ways with which you can recession-proof your business in 2020 and beyond. This is one of the cheapest, if not free, ways to promote your business.

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Success During the Pandemic – Customer Retention Is Key

Zoominfo

Thriving companies in 2020 shared a common trait: a product customers want that is simple to use and easy to access. Gartner, How Marketers Are Adapting to Disruption During COVID-19: Findings From the 2020 Customer Loyalty and Management Marketing Poll, September 2020.). So what do these patterns mean in the bigger picture?

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How to Run a Successful Email Marketing Campaign in 2020

Nimble - Sales

Email as a marketing and promotional channel is admittedly one of, if not the oldest marketing channel, and has actually been around since the 1960s in a very limited form. The post How to Run a Successful Email Marketing Campaign in 2020 appeared first on Nimble Blog.