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Success During the Pandemic – Customer Retention Is Key

Zoominfo

Thriving companies in 2020 shared a common trait: a product customers want that is simple to use and easy to access. Gartner, How Marketers Are Adapting to Disruption During COVID-19: Findings From the 2020 Customer Loyalty and Management Marketing Poll, September 2020.). So what do these patterns mean in the bigger picture?

Retention 219
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Retention is the New Growth – Why Customer Success Is Critical Today

SBI Growth

Going into 2020, Market Leaders were already counting on the majority of their revenue coming from their existing customer base. Most companies build their 2020 Revenue plans on an assumption of GDP growth, and this assumption has shifted.

Retention 401
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Survey Results: How Market Leading Companies Plan to Make the 2020 Number

SBI Growth

We recently wrote about the emergence of the Chief Customer Officer and took that opportunity to survey CCO’s about how they will make their 2020 number. We found that companies had initially been planning on nearly 31% of their 2020.

Survey 346
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The 5 P’s of Sales Talent Motivation and Retention

SBI Growth

Even with a new prospect or a new project, for most employees, the outlook is another year of virtual meetings that highly resembles 2020. The most difficult challenge leaders will face in 2021 is motivating personnel. In this environment, how.

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Retaining Clients leverages an Innovative Customer Retention Strategy

Babette Ten Haken

Are you creating an innovative customer retention strategy for what is new and next? And while this always is the case, 2020 makes puts this scenario on steroids. Consequently, retaining the clients you acquire today and those you target tomorrow drives the future of your innovative customer retention strategy. Contact me here.

Retention 134
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4 Ways for CMOs to Partner With Customer Success to Execute a Stellar Retention Play

SBI Growth

Research also shows that a 5% increase in customer retention can generate up to 125% in profits. Given the current economic conditions, customer retention is. It costs seven times more to attract new customers than it does to retain existing ones.

Retention 259
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Why a Chief Customer Officer Is the CEO’s Key to Customer Retention

SBI Growth

Appointing a Chief Customer Officer Who Owns the Retention Number. Corporate leaders around the world are all reacting to the tragic events and economic impact of the past few months. In order to weather the storm and come out on top.

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