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ZoomInfo’s 2022 Sustainability Report Recap

Zoominfo

In 2022, we crossed over $1 billion in annual revenue. Employee Development As we grew our employee base, we invested more resources to expand the professional development opportunities for our teammates. In 2022, we invested more than 117,000 hours in employee training and development. You can read the full report here.

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Four Risks Growth Leaders Must Consider for 2022, Part Four: Too Much Agility

SBI Growth

While the current macroeconomic environment presents growth leaders with considerable opportunity, CEOs will benefit from showing commitment to the shortlist of growth initiatives that matter most to their annual plans as opposed to shifting gears with the market.

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B2B Marketing Trends: What to Expect in 2022

Zoominfo

Here are four B2B marketing trends to implement (or at the very least, be on the lookout for) in 2022. Forrester also predicts that marketing tech budgets will increase from 19% to 25% in 2022. In fact, 70% of marketers reported using account-based marketing (ABM) in 2021, and we expect that number to grow in 2022.

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Top Sales Training Trends to Watch in 2022

Janek Performance Group

From these conversations, our ongoing research, and studying the marketplace, we’ve seen the emergence of training trends that we implemented in 2021 and expect will grow in 2022. Another important trend in sales training for 2022 is determining if your team members are in the right roles. Skill Assessments.

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Weekly Roundup: Obstacles to Opportunities, Churn Reduction + More

The Center for Sales Strategy

> 6 Ways to Transform RFPs from Obstacles to Opportunities in 2022 – Sales Hacker. "Refuse to make excuses or blame others. The leader always says, if it's to be, it's up to me.". AROUND THE WEB -. >

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How CEOs Will Drive Sales in 2022

Alice Heiman

For ideas, check out these 3 top #selling strategies for 2022. How to Drive Sales in 2022. The companies that will win in 2022 and beyond have CEOs and senior teams who are curious. 8 B2B Marketing Trends in 2022 to Keep an Eye On (noblestudios.com). Move in the direction that will help you win in 2022 and beyond.

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7 Key Go-to-Market Trends for 2022

Zoominfo

The COVID-19 pandemic is still causing uncertainty in 2022, but some clear trends are beginning to take shape across the sales, marketing, and recruiting fields. While that won’t change in 2022, there are some additional things you can do to be successful.

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