Understanding the Sales Force

MAY 4, 2025

Its Sunday night and I havent begun to write my Monday article, which is usually completed by Friday. Oh no! I have an excuse but I dont believe in excuses so that wont work. I didnt have the opportunity to write on Friday or Saturday because we were in NYC and among the things we did, was to take a private tour of the MLB Replay Center. Wow – that was amazing!

Decision Maker 177

Decision Maker Call-back Gatekeeper Analysis 177

criteria for success

MAY 4, 2025

What is a Sales Performance Assessment? Well, the success of any business is dependent on sales growth. And sales growth is the result of a well-developed sales strategy. Before developing your winning sales strategy, you must first assess the current state of sales to identify the strengths and weaknesses of your sales organization. How? Cue the Sales Performance Assessment.

Hiring 52

Hiring Sales Qualified Lead Collateral Buyer Persona 52

Sales Gravy

MAY 4, 2025

At a practice round at a major golf tournament recently, one of the players hit an exceptionally beautiful shot. A fan in the gallery exclaimed, "Man, I wish I could hit a shot like that!" The player walked over to the fan and said, tongue-in-cheek, "No, you don't." The fan looked confused. "What do you mean?" The player replied, "You don't want to hit a shot like that because hitting a shot like that means hitting a thousand balls a day, every day, for the next 20 years.

Cold Calling 61

Cold Calling Consumer Study Up-Sell 61

Sue Barrett

MAY 4, 2025

This is absolutely brilliant and very relatable ! Rapport is a strength of mine but knowing to build more is key – thank you for these great articles.

Relationals 52

Relationals Sales 52

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales