Smart Selling Tools

Executive Interview: Jim Benton, CEO of @Chorus_ai

Smart Selling Tools

SELLING AS A BUYING EXPERIENCE. Q: HOW SHOULD COMPANIES DECIDE WHICH BUYING EXPERIENCE IMPROVEMENT INITIATIVES TO START WITH - ASSUMING THEY CAN'T DO ALL AT ONCE? .

Becoming a SalesTech Entrepreneur: One Man’s Journey with Ankesh Kumar

Smart Selling Tools

Becoming a SalesTech Entrepreneur: One Man's Journey with Ankesh Kumar. An intro by Nancy Nardin, Founder, Smart Selling Tools. I met Ankesh Kumar around this time last year. What immediately struck me was his enthusiasm and confidence. It wasn’t hubris.

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New Allego 6 Platform Delivers All-in-One Solution to Make Virtual Teams More Successful

Smart Selling Tools

New Allego 6 Platform Delivers All-in-One Solution to Make Virtual Teams More Successful. Needham, MA – Sept 15, 2020 –.

@TechTarget Launches Prospect-Level Intent to Dramatically Accelerate Technology Marketing and Sales Engagements

Smart Selling Tools

TechTarget Launches Prospect-Level Intent to Dramatically Accelerate Technology Marketing and Sales Engagements. NEWTON, MA – SEPTEMBER 9, 2020. TechTarget, Inc.

How to Drive Revenue Through Retention Marketing & Sales Enablement

Speaker: Ruth Stevens, President of eMarketing Strategy

In a pandemic, it’s more important than ever to focus on retaining and expanding current customers. So, how can sales and marketing support the retention effort? Join Ruth Stevens as she dives into this fast-paced session and reviews the 7 key strategies for current customer marketing, to enable sales and expand customer value.

Executive Interview: Ankesh Kumar, Founder of @Sharetivity

Smart Selling Tools

Q: SHOULD SELLING BE VIEWED AS A BUYING EXPERIENCE AND WHY. ANKESH: In any relationship, business or personal one needs to understand the perspective of the other party. This is how we develop an understanding and more importantly a stronger bond with our buyer.

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4 Action Steps Every Remote Sales Onboarding Program Should Include

Smart Selling Tools

4 Action Steps For Remote Sales Onboarding. The global pandemic has forced most organizations to move their workforce entirely remote and many have had to make changes to their organizations such as furloughs or layoffs. Most organizations have sales teams that work primarily from in the company’s offices and sales reps working from home covering a certain territory.

Executive Interview with Nick Mason, CEO & Founder of @Turtl

Smart Selling Tools

Q: SHOULD SELLING BE VIEWED AS A BUYING EXPERIENCE AND WHY. NICK: I’m a big believer in the power of a great experience in almost any context be it a software user interface, physical product design or pretty much anything else.

5 Ways to Uncover Hidden Revenue in Strategic Accounts

Smart Selling Tools

5 Ways to Uncover Strategic Account Revenue. Revenue growth in B2B enterprise accounts has always been challenging. Now, with the economic uncertainties of 2020, sales teams of all sizes are desperate for a more strategic approach to building dependable and ongoing opportunities to optimize customer revenue in their most strategic accounts.

Seismic Launches Interactive Content to Improve Digital Engagement for Marketers and Sellers in Summer 2020 Release

Smart Selling Tools

Seismic Launches Interactive Content to Improve Digital Engagement for Marketers and Sellers in Summer 2020 Release. SAN DIEGO, CA (August 31, 2020) –.

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The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Putting the H Back into C-R-M

Smart Selling Tools

Co-authored by Thomas Kattnigg and Nancy Nardin. Putting the H Back into C-R-M: 5 Human Factors to Consider When Buying a CRM. As you read this headline you’re probably scratching your head. Obviously, there has never been the letter H in CRM, so what’s the meaning of this?

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6 Ways Sales Enablement Leaders can Gain Sales Management Support @ACollaborator

Smart Selling Tools

6 Ways Sales Enablement Leaders can Gain Sales Management Support. Sales Enablement is generally focused on assisting individual sellers with less focus placed on others in the organization.

SalesTech Video Review: Seismic

Smart Selling Tools

SalesTech Video Review: Seismic. Seismic is a Sales Enablement Platform that helps sellers be more productive and effective. It makes it possible for marketers to store, organize, update and distribute content so sellers can find the right content easily.

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Is your Team Ready for Virtual Selling Success in Q3: 5 Key Questions to Ask

Smart Selling Tools

Is your Team Ready for Virtual Selling Success in Q3: 5 Key Questions to Ask. Sales teams have faced a long list of challenges this year due to the pandemic. Travel restrictions and meeting cancellations have put quotas at risk. Even with some states reopening, in-person meetings are rare. This has left many teams wondering how prepared they are for Q3. Virtual selling—working a deal remotely when you can’t be there in person—is the new normal.

Want to Crush Your Competition? Read How to Build an AI-Powered Selling Roadmap

“If sales reps have the right AI tools and adoption, we see sellers easily closing 3 times as many sales each month.” Hear from 5 experts on steps you can take to reduce non-selling time and use conversational & sentiment analysis to transform how you sell.

Executive Interview: Peter Murphy, Global VP of Platform Sales, @MRP_Prelytix

Smart Selling Tools

Q: SHOULD SELLING BE VIEWED AS A BUYING EXPERIENCE AND WHY. PETER: Enterprise B2B sales is a complex process of which the buying experience is one very important attribute to closely understand. Failing to appreciate the buying experience will likely result in failure, as you may target the right account at the wrong time. The problem here is structural, B2B marketers continue to hold onto strategies of the past, around industry segments, and channel-specific domain expertise.

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Seeing Through the Hype: Making Sense of Sales Enablement Technology

Smart Selling Tools

If you’re like a lot of busy Sales Executives, you’ve likely noticed there are a lot of fantastic podcasts popping up. I recently had the pleasure of being the guest on the Sales Enablement Radio podcast hosted by the Brevet Group.

The Scalable Sales Manager: the Key to Unlocking Your Sales Teams’ True Potential

Smart Selling Tools

The Scalable Sales Manager: The Key to Unlocking Your Sales Teams’ True Potential. by Howard Brown, CEO of ringDNA. The role of Sales Manager has always been one of the hardest jobs in sales.

Sales Tech Game Changers: @Timetrade – How to Improve Engagement & Speed Business Cycles

Smart Selling Tools

In this series, we ask Sales Tech Executives to describe how their solution can change a sales organization in a significant way. We call it Sales Tech Game Changers. This week I interview Lauren Mead , CMO of Timetrade.

The Revenue Leader's Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Sales & Marketing departments that work together guarantee higher acquisition, better nurturing, and more effective sales. Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. Don't miss out on this opportunity to get your teams working together and your revenue performance optimized.

Enablement’s Responsibilities: Own, Define, Communicate!

Smart Selling Tools

Enablement’s Responsibilities: Own, Define, Communicate! Recent studies have shown that (Sales) Enablement is on the rise with over 60 percent of organizations having (Sales) Enablement established in their organizations.

The Top Marketing Tools Guide of 2018

Smart Selling Tools

Last week I was in my favorite city – Boston – for the ever popular MarTech East event. If you weren’t there, you missed great sessions like: Building (and finding) a Marketing Technology Team. Solving Human Problems: A Case for MarTech – Design Thinking.

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SalesTech Video Review: @Brainshark

Smart Selling Tools

SalesTech Video Review: Brainshark. Brainshark is a data-driven sales readiness platform. That means you can prepare your client-facing teams with the knowledge and skills to perform at the highest level and the score cards to know what’s working and how to improve.

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Why Profitability Matters When Creating, Maintaining, and Renewing Customer Prices

Smart Selling Tools

Customer-Specific Prices: The Silent Source of Margin Leakage.

The 5 Keys to Sales Emails That Set More Meetings

Speaker: Marc Wayshak, Sales Strategist, Best-Selling Author & Founder, Sales Insights Lab

So many reps' email efforts could be yielding more meetings--simply by using a better strategy. Watch the webinar with Marc Wayshak, Sales Strategist and Best-Selling Author, to get lots of great strategies on how to set up meetings via email! <

5 Pain Points of Sales Reps Solved With Automation

Smart Selling Tools

While working on the real thing, you cannot rely on a haphazard collection of outdated notes and a motley crew of tools to keep track of what you are doing. Unfortunately, for some sales reps, digging through notes in the way real miners do, became daily routine.

5 Selling Lessons From the Saddle

Smart Selling Tools

On the 8th September 2018 I sat on the start line for a totally awesome, yet challenging, adventure. Riding the length of the UK from Lands End in Cornwall to John O’Groats in Scotland.

See the Way to Win with Key Accounts

Smart Selling Tools

In this series, we ask Sales Tech Executives to describe how their solution can change a sales organization in a significant way. We call it Sales Tech Game Changers. This week I interview Mark Kopcha , Founder & CEO of Revegy.

Are you Making This $500 Million Mistake?

Smart Selling Tools

Seven years. A thousand employees. Hundreds of consultants. 500 million. And one announcement that ended the whole thing. Lidl, a German grocery chain with locations all over the world including 10,000 in Europe, 80 in the U.S., and plans to expand to another 500+ U.S.

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B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Executive Interview: David Sroka, President & CEO @PTofRef

Smart Selling Tools

Q: What are the top ways companies can transform sales to improve their prospects’ buying experience in the next 12-24 months? David: The sheer number of MarTech stack providers is 10X what it was just 5-7 years ago and the Smart Selling Tools sales technology landscape grew 7X in the same period. Buyers need a lot more than product demos to make a smart decision. In fact, insight from peers is consistently ranked as a key influence on purchase decision-making.

The Hidden Cost of Being Helpful

Smart Selling Tools

“Teamwork makes the dream work!” It’s common rally cry from managers, encouraging team members to work together and contribute to each other’s success. Generally, collaboration is a good thing.

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How to Accelerate Sales by Driving Agreement in the Buying Group

Smart Selling Tools

In this series, we ask Sales Tech Executives to describe how their solution can change a sales organization in a significant way. We call it Sales Tech Game Changers.

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SalesTech Video Review: Sharetivity

Smart Selling Tools

SalesTech Video Review: Sharetivity. Sharetivity is an intelligent prospecting solution that lets you personalize your outreach at scale. With one click, Sharetivity gives you a holistic view of your prospects’ activities on social media and the web and presents sellers with ready-made – personalized icebreakers. Sharetivity is changing the game when it comes to personalized outreach at scale. It’s easy to get started and there’s no cost for the Chrome extension. Learn More.

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How You Can Triple Your Results With a More Personalized, Empathetic Approach

Speaker: Brian Carroll, CEO and Founder of markempa

Marketing and sales feel pretty tricky right now. What worked before now feels out of touch, but have you made plans for how you'll continue to move forward? You've likely tried everything: expert recommendations, best practices, the latest tools, and automation. But your results are falling short. Here's the thing: All the automation tools, best practices, data analytics won't help get better results now until you master empathizing with your customers. In this webinar, you'll learn how to go beyond rational-logic based sales/marketing and adjust your sales enablement strategy to better understand how buyers feel so that you can connect and help them on their journey.

Dreamforce 2018 Wrap-Up Report: Take-Aways from the #DF18 Expo Floor

Smart Selling Tools

What a week! When it comes to this year’s Dreamforce, It most certainly did not disappoint. As crazy as it always is, it remains one of the best events of the year to attend if you’re looking for inspiration, knowledge, and networking.

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Top Sales Tools of 2020

Smart Selling Tools

The Top Sales Tools of 2020. Now is a great time to invest in technology for sales. I’m not talking about CRM – presumably, you have that already. I’m talking about one of the 600 SalesTech solutions that aren’t CRM. I don’t advocate for spending on shiny objects, but those of you who haven’t opened your eyes beyond the narrow squint of CRM… you’re missing out. CRM can’t do everything.

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Will ?Demo Automation? Work for Your B2B Sales Organization?

Smart Selling Tools

As a Senior Director of Sales Consulting at Oracle, Tod and his team of Sales Engineers and Solution Consultants support the sales team in their division and are responsible for onsite and remote demos. Like a lot of presales leaders, he was in a resource crunch, being asked to more with less.

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Seismic Spring 2020 Release Enhances Sales & Marketing Teams’ Ability to Work Remotely

Smart Selling Tools

Seismic Spring 2020 Release Enhances Sales & Marketing Teams’ Ability to Work Remotely. San Diego, CA (May 28, 2020): Seismic, the industry-leading and award-winning sales enablement platform provider, today announced enhancements to its Seismic Storytelling Platform.

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.