We have entered an era of account-based everything. Fundamentally, account-based sales is a fancy term for getting to know your customers and leading with relevancy. While it sounds simple, we know that it takes some time to encourage reps to rethink their sales strategy.
However, because this is a relatively new concept, there is a shortage of market research. So, we’re inviting sales leaders to contribute to changing that. This survey will seek to understand how sales leaders are maturing the processes that drive key account growth, how technology enables those processes (or not), and the role that sales coaching plays in account-based sales.
As a thank you, we will share the results with you… AND 5 lucky winners will be randomly selected to receive a $100 Amazon gift card.
