article thumbnail

(3:35 Video) “Essential Sales Leadership Skills for Developing Team Accountability”

Steven Rosen

Colleen Stanley and Steven Rosen discuss the importance of assertiveness and emotion management in accountability conversations, emphasizing the need for managers to develop the skill of assertiveness, which involves stating what they need nicely. As a sales manager, effectively navigating these emotional triggers is crucial.

article thumbnail

A Leader’s Guide to Having Difficult Conversations

Steven Rosen

In this episode of the Sales Leadership Awakening Podcast, host Steven Rosen and Colleen Stanley delve into mastering difficult conversations, stressing preparation and agreement on the next steps. Emotional regulation is an essential skill for sales managers to develop. Empathy is crucial in difficult conversations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7-Step DIY Data Segmentation For Account-Based Marketing

Zoominfo

Account-Based Marketing (ABM) always seems like a great idea … until you get into the nitty-gritty. When confronted with the details – database management, customer account segmentation, and content creation – many companies balk and decide that perhaps ABM isn’t the right road after all. Do you need to close big sales?

article thumbnail

How to Construct the Perfect Target List

SBI Growth

After a few slightly awkward sales calls you break for lunch. Do you have a plan for prioritizing your accounts?”. You may already have a target list created by your sales operations department. Download the Ultimate Lead List Calculator to prioritize your accounts for success. How will you respond? 2 Important Questions.

article thumbnail

Land the Big Fish: How Digital Marketing Agencies Can Leverage Account-Based Marketing (ABM)

BuzzBoard

Introduction to Account-Based Marketing (ABM) for Digital Marketing Agencies Digital marketing agencies aiming to streamline their sales efforts should consider implementing account-based marketing (ABM). Strategic client targeting in ABM promotes alignment between sales and marketing teams.

article thumbnail

You Have to Stop Avoiding Difficult Conversations

Steven Rosen

These discussions, whether addressing underperformance, behavioural issues, or compensation adjustments, are crucial for maintaining a healthy sales environment and driving performance. A Look at the Stats Recent surveys and studies have revealed an uncomfortable truth: many sales managers regularly sidestep difficult conversations.

article thumbnail

How to Construct the Perfect Target List

SBI Growth

After a few slightly awkward sales calls you break for lunch. Do you have a plan for prioritizing your accounts?”. You may already have a target list created by your sales operations department. Download the Ultimate Lead List Calculator to prioritize your accounts for success. How will you respond? 2 Important Questions.