Sales Hacker

MAY 21, 2020

I’ve worked with many companies throughout my career, and there tends to be six common, tactical mistakes when it comes to inbound process: They don’t have sales and marketing alignment and accountability documented in a comprehensive SLA. They don’t offer an omnichannel experience in terms of the lead follow-up process.

Follow-up 132

Follow-up Inbound Lead Rank Marketing Qualified Lead 132

Cience

OCTOBER 8, 2020

For example, a couple of weeks ago, I read about a guy who followed up his prospect 125 times in nine years until they finally signed a deal. That made me think: what does this guy know about follow-ups that others don’t? Why didn’t he give up after a month, a year, or even five years? Don’t believe me?

Follow-up 115

Follow-up Strategy Lead Rank Lead Scoring 115

Zoominfo

MAY 23, 2023

You can’t stop every account from getting cold feet or misreading their company’s appetite for new solutions. But today’s best-performing go-to-market (GTM) teams are increasingly using intent data to focus their efforts on the accounts that are the most likely to close a deal.

Intent Data 130

Intent Data Intent Account Data 130

Anthony Iannarino

MARCH 5, 2020

They’ve already signed your competitor’s contract, and you are no left to pick up the pieces and move on. You might decide to give up, knowing your competitor has a contract and believing your opportunity is gone. But if you want to win your dream client eventually, you need to follow up and persist.

Follow-up 98

Follow-up Campaigns How To Hiring 98

SalesLoft

SEPTEMBER 7, 2022

The Importance of Sales Follow-up Emails. There’s a good chance you’re giving up on sales follow-up emails too soon. Where a prospective client may not respond to your initial email, they may do so after the second, third, or fourth follow-up email. When To Send a Follow-up Email.

Follow-up 52

Follow-up Proposal Scale Call-back 52

MTD Sales Training

OCTOBER 28, 2019

Key Account Managers (KAMs) are the stock-in-trade for many businesses, as they have the responsibility of bringing in much of the business that keeps our business ticking over. Here are seven key account management strategies that are covered on our account management course that will help us achieve greater sales: Relationship building.

Account 145

Account Strategy Decision Maker Face-to-face 145

No More Cold Calling

OCTOBER 12, 2017

Account based selling is an art, not a science. Attracting key accounts is the #1 challenge for account based selling teams. (No Account based selling teams need their own specific strategy with sales activities mapped to each stage of the sales process, which then need to be mapped to the buyers’ processes.

Account 278

Account Cold Calling Segment Buyer 278

Openview

MARCH 7, 2019

The average salesperson is losing up to 40% of their deals because they’re not following-up effectively. And then you send 2-3 follow-ups…but no response. Sending effective follow-ups requires research, making a personal bond with your prospect, and providing real value every time you interact with them.

Follow-up 103

Follow-up Sales Meeting Meeting Decision Maker 103

No More Cold Calling

JULY 13, 2017

Then why are so many account based selling teams given revenue targets and let loose? Calls with their sales managers become about justifying why prospects should be in their pipelines in the first place, and discussing ways these account based sales reps can accelerate the buying process. If they don’t, you lose. Referrals received.

Account 287

Account Referrals Cold Calling Ideal Customer Profile 287

John Barrows

JUNE 13, 2018

One area in which we can add structure to is how we follow up with a prospective client after a good discovery call. Too many of us don’t have a process and end up ‘touching base’ and ‘checking in’ until the frustration kicks in and we start doing some unnatural things to get a response. Here’s the process we follow.

Follow-up 74

Follow-up Call-back Objections Training 74

Hubspot Sales

APRIL 8, 2020

Besides polishing your resume, doing well during an interview, and impressing potential customers in pitch meetings, there’s another factor you can work to perfect: follow-up emails. Follow-up emails should be sent after interviews, application and resume submissions, business meetings, sales pitches, and more.

Follow-up 92

Follow-up Hiring Hubspot Positioning 92

Emissary

FEBRUARY 1, 2023

Sales account planning has been in practice for 30+ years. So most technology organizations have an account planner floating around somewhere. This guide is for sales and enablement leaders who are standing up, or refining, an account planning discipline. To learn more, follow us on LinkedIn and visit us at Emissary.io.

Enterprise 96

Enterprise Enterprise Account Decision Maker 96

Pointclear

JUNE 7, 2016

Today we will discuss why it’s vital for marketing to develop a training guide for sales so all are on the same page as far as understanding what constitutes a lead in your organization, and what’s the best way to follow up on one. Many sales reps lack insights on the best way to follow up on a lead.

Follow-up 154

Follow-up Lead Rank Sales Qualified Lead Marketing Qualified Lead 154

No More Cold Calling

JUNE 22, 2017

They’re in control, so shouldn’t account-based selling pros just be prepared to wing it? Account-based selling teams need their own specific strategy with sales activities mapped to each stage of the sales process, which then needs to be mapped to the buyers’ processes. Without a strategy, salespeople are up a creek with no paddle.

Account 291

Account Strategy Ideal Customer Profile Hiring 291

Partners in Excellence

AUGUST 17, 2022

We discuss accountability a lot, but do we really understand what it is, are we agreed on what it is? Merriam Webster’s definition was, in fact, more confusing than helpful: Definition of accountability: the quality or state of being accountable. Responsibility and accountability may overlap a little, but are different.

Account 68

Account Quota Exercises Meeting 68

Hubspot Sales

NOVEMBER 20, 2023

In the ever-evolving world of sales, account executives play a crucial role in nurturing leads and closing deals. But where should you start implementing AI in your specific account executive role? Account executives can spend hours on end researching prospects. Say I'm an account executive and want to send a follow up email.

Account 74

Account Lead Rank Lead Scoring Ideal Customer Profile 74

Pointclear

OCTOBER 31, 2013

There are a few topics that come up regularly. For this ‘best of’ edition we revisit the hot topics—social media, mobile marketing, sales lead follow up. Click to start video at this point —Koka’s “eureka” moment was when he recognized the value in connecting his Twitter and LinkedIn accounts.

Follow-up 207

Follow-up Lead Rank Lead Scoring Social Media 207

Pointclear

OCTOBER 9, 2013

An important question all sales and marketing departments should be asking themselves is how they can better communicate in order to follow up on leads. Why Don’t Sales Reps Follow Up on Leads? When sales reps don’t follow up on leads, what questions should we be asking? What, exactly, is a qualified lead?

Follow-up 230

Follow-up Sales Qualified Lead Leads Marketing Qualified Lead 230

No More Cold Calling

AUGUST 3, 2017

You’d be surprised how often I hear, “My account based selling team can’t close.”. Closing is the easy part of account based sales development. Then why do so many account based sales reps overlook critical sales activities that occur earlier in the sale process? Diagnose Your Account Based Sales Development Problem.

Account 220

Account Closing Sales Qualified Lead Referrals 220

Janek Performance Group

OCTOBER 25, 2023

In B2B selling, we often focus on new accounts. This makes account planning essential. More than upselling and cross-selling, account planning is partnering with existing clients. Altify notes account planning has increased from 36 percent of companies in 2013 to 50 percent today. This includes personnel.

Account 62

Account Survey Analysis Scale 62

LeadFuze

JANUARY 1, 2022

We have compiled a list of follow-up lead email templates that will help you follow up with your prospects and get them to, actually, respond. First of all, you need to understand that when sending follow-up emails, there are general rules to keep in mind. What Should a Sales Follow Up Email Contain?

Follow-up 52

Follow-up Scale Lead Rank Campaigns 52

A Sales Guy

JULY 25, 2014

Since it is clearly much easier to sell customers who have already bought from you, it is always in your best interest to master the critical elements of the subtle art of follow-up. Five Critical Elements of Follow-Up. Stand up and be counted; take ownership of any problems that arise. By Kelly Riggs.

Follow-up 137

Follow-up Referrals Commission Up-Sell 137

MTD Sales Training

OCTOBER 26, 2017

Key Account Managers (KAM) are the lifeblood of any organisation wanting to grow and develop their network and a loyal client base. They prioritise the communications needed for each key account. KAMs know who their key accounts are, but often the communication with them is ad-hoc or basic at best.

Account 175

Account Decision Maker Face-to-face Research 175

Sales and Marketing Management

MARCH 4, 2018

That means marketers, sales professionals, operations people, and analysts all work in tandem to interact directly with customers – eliminating or greatly limiting involvement of customer service or account representatives. Such employees make up 75% of our team. Establish and follow systematic order tracking.

Customer Service 286

Customer Service Retention Hiring Account 286

Gong.io

OCTOBER 31, 2018

I had just wrapped up a demo with a key account and could feel the momentum. We’ve all heard that “fortune is in the follow-up.”. Armed with Action Items, you’ll never let follow-up actions slip through the cracks again. Keep things moving by quickly following up on every promise you make.

Follow-up 103

Follow-up ROI Cancellation Face-to-face 103

No More Cold Calling

MAY 4, 2017

As comedic director Woody Allen once said, 80 percent of success is showing up. Showing up matters, especially for account-based sales pros—whether it’s showing up in the right place at the right time, showing up to learn, or just showing up to connect. Not for Account-Based Sales! Digital Referrals?

Referrals 197

Referrals Account Sales Qualified Lead Social Media 197

LeadFuze

SEPTEMBER 30, 2021

Why is follow up email after meeting important? When you establish a new firm or introduce a new product, your first objective is to spread the news around the market; once this is accomplished, potential consumers will pull up their socks and become involved in the new endeavor. 8 Follow up Email After Meeting Templates.

Follow-up 52

Follow-up Meeting Ideal Customer Profile Consumer 52

Sales Hacker

JULY 11, 2022

Long term opportunities (what am I setting up for next quarter?). If this happens to you, I ask that you don’t give up hope on ever winning their business. I use this as an example with newer BDRs who wanted to know how much follow-up they should be doing: Continue following up for as long as you can be helpful and provide value!

Account 98

Account Hiring Intent Signal Conference 98

No More Cold Calling

AUGUST 24, 2017

You don’t hear that phrase very often anymore, but account based sales reps still carry a bag. They’re expected to land and expand within their named accounts. Account based sales reps are the only feet on the street anymore. Find out more in this month’s guest post: Five Ways CEOs Screw Up the Sales Function. You got it.

Hiring 214

Hiring Account SalesForce Quota 214

Pipeliner

APRIL 9, 2021

The next aspect of account management we need to consider–one that is vitally important–is application integration. Integration Tied Into Account Management. Let’s take a look at how application integration affects account management. Otherwise, account management isn’t really possible. How It’s Accomplished.

Account 97

Account Lead Rank Call-back Lead Scoring 97

MTD Sales Training

NOVEMBER 13, 2017

I received an email last week from Trevor Borrows who is a newly appointed National Sales Manager in charge of a team of Account Managers. Here’s what Trevor asked: “Hi Sean, being a new National Sales Manager I need to understand how to develop account strategies. – Treat all accounts the same way.

Account 120

Account Retention Discount Consultative Selling 120

No More Cold Calling

NOVEMBER 16, 2017

My name is Stephanie, I’m on an account based selling team, and I’m reaching out on behalf of a growing startup. What’s even more ludicrous is that she never reveals the name of the start-up. I probably could have figured that out if she hadn’t sent the email from her Gmail account. Give it a rest, Stephanie.

Up-Sell 179

Up-Sell Account Cold Calling Referrals 179

No More Cold Calling

JUNE 15, 2017

It was 20 years ago, when I was working as an account-based sales rep , and I lost the biggest deal of my career. We had a stellar account-based selling team. When my contact, Nancy, delivered the bad news, she told me that the team appreciated the work of our account-based selling team and my professionalism. I knew everyone.

Account 257

Account Referrals Sales Qualified Lead Lead Generation 257

MEDDIC

MARCH 28, 2024

If you are an enterprise B2B account executive, the beginning of a quarter is a critical time to set the stage for success and to crush your goals. Here’s what a strong review process entails: Three Whys from Sales Wins: Ask the champions within the accounts you closed: Why did they sign anything? Why did they sign now?

Enterprise 52

Enterprise Enterprise Account B2B 52

No More Cold Calling

NOVEMBER 2, 2017

Closing the sales year with a bang is nice, but signing new clients shouldn’t be the focus for account based selling teams in Q4. Account based sales reps quarterback complex deals that rely on an exquisitely crafted, fine-tuned prospecting strategy—not a last-minute free-for-all. Get Your Priorities Straight.

Account 180

Account Closing Sales Qualified Lead Referrals 180

No More Cold Calling

JANUARY 5, 2017

For account-based sellers , it’s not only a waste of time. So, why are account-based sellers wasting time with cold calling and marketing-generated leads when referral introductions could get them the one-call meeting ? Account-Based Selling and Lead Generation. How a Referral Program Powers Account-Based Selling.

Cold Calling 222

Cold Calling Account Decision Maker Referrals 222